Pfizer has released the results of its first Performance Index (formerly the Fort Dodge Index) which shows mildly improved trading conditions for the companion animal veterinary market in the first quarter of 2011.
Those aspects of veterinary business that showed an improvement in the first quarter of 2011 include: turnover growth (+0.8%, up from -0.1% in March 2010); client retention (+0.1%); the average number of visits per year (+ 0.17%); annual transaction value (+ 1.1%); average transaction value (+0.8% to £41.74); fee per product service (+0.2%) and products and services sold per visit (+0.6%).
Leveraged sales (typically pet-care products), which were down 2% (from 40% to 38%) in 2010, have increased 0.9% in the first quarter of 2011 to make up 39% of practice transactions.
Less positively and pointing to the need for veterinary practices to implement ongoing marketing initiatives, the number of new clients coming into practice is down (-0.4%) as is the number of active clients (-0.26%). Revenue from loyal clients (those that visit the practice for additional products and services, particularly vaccination and other preventative healthcare programmes) was static. Although flat growth is an improvement on previous reports, this is still a concern, as it is these clients who are the driver for revenue growth in many practices.
Pfizer Business Consultant, Simon Fowler said: "Although the figures are only very slightly improved this does mirror what we are seeing in practices that we visit. Practice turnover growth of 0.8%, while only small, is much better than any quarter in 2010. So we may be seeing the first green shoots of recovery, but there's still no room for complacency. Before we all breathe a collective sigh of relief, however, it should be remembered that as this is the first report for 2011 it is only an early picture, while a fuller story will be gleaned from the second report, which will show results from the first six months of the year.
"What is clear is the need for practices to market themselves in order to attract new clients, increase growth from active clients and increase client loyalty. VetSupport+ includes a range of marketing services to help practices in this respect. A practice has already achieved TV coverage via our Public Relations support service, while others are using PressRoom newsletter templates to keep potential and existing clients up to speed with the practice's news."
Further information about Pfizer's VetSupport+ service is available at www.vetsupportplus.co.uk.
Bayer Animal Health has produced a take home prescription guide to encourage pet owners to remain compliant with its antimicrobial, Veraflox (pradofloxacin).
The leaflet contains prescription details together with a treatment record and next appointment reminder. Group Product Manager Tracey Dawson said: "There is also a FAQ (frequently asked questions) section explaining why compliance is so important."
Bayer says the leaflet has been developed to help vets and VNs ensure pet owners are encouraged to be responsible with prescribed medicines. Tracey added: "The guide is designed to reinforce the information given by the prescribing vet, and answer further questions owners might have on arrival home or during the treatment."
Bayer highlights that Veraflox's mode of action helps reduce the potential for the development of resistant bacteria¹, but only if it is used correctly. Tracey said: "Although it might seem to be easy for pet owners to adhere to the advice given with prescribed medicines, especially with the more palatable options now available, it is very important that we help preserve the efficacy of the fluoroquinolone class by continuing to encourage strict client compliance through correct dosing, and finishing the course of antibiotics prescribed."
For further information, contact your Bayer Territory Manager or call Bayer Animal Health on 01635 563000.
Reference
Wetzstein HG. Comparative Mutant Prevention Concentrations of Pradofloxacin and Other Veterinary Fluoroquinolones Indicate Differing Potentials in Preventing Selection of Resistance. Antimicrob Agents Chemother. 2005;49(10): 4166-4173
Merial is asking veterinary surgeons to take part in a survey about current understanding of and attitudes to feline vaccination, to be found at: https://www.surveymonkey.com/r/Y5BFY96.
The results will complement Give Them Just What They Need, a new report being produced by the company which will contain relevant published data, owner insight, details of the latest vaccination guidelines and expert commentary.
Vets who complete the survey will be entered into a draw for a £250 Red Letter Day voucher.
Claire Edmunds, product manager at Merial, said: "Our preliminary research has identified that many vets are unaware of the latest developments in feline vaccine technology and the benefits that these developments can offer in terms of important factors such as client compliance.
"This new campaign will gain insight from vets, cat owners and other key opinion leaders to create a report that will ultimately enable practice owners to make better informed decisions about feline vaccinations, communicate more successfully with clients and in turn grow their business.”
The survey will be live until the 13th September.
The research aims to establish:
To take part in the survey, which takes between 10 and 15 minutes, click here.
Photo: I, Flukeman
The courses are designed for self-paced learning and include practical hints and tips for treating common animal health issues in companion animals and livestock.
Small animal topics include cardiology, hypertension, dermatology, behaviour and gastroenterology.
Cattle topics include Q fever, reproduction and mobility.
In swine health, content focuses on respiratory health, neonatal disease and zoonotic conditions.
The Ceva Academy also includes downloadable resources, including practice posters, social media content and owner leaflets.
Dan Cripwell, vet channel marketing and technical manager at Ceva, said: “We have consolidated our portfolio of online learning courses and resources into one multi-species portal to give animal health professionals flexible access to high quality CPD and information in one convenient location.”
https://ceva.vbms-training.co.uk/dashboard
A three-year scholarship for a residency in Rabbit and Exotic Animal Medicine and Surgery has been announced by the University of Edinburgh's Royal (Dick) School of Veterinary Studies.
Based at the only veterinary school in the UK to have a dedicated Exotic Animal and Wildlife Service (EAWS), the post will be jointly funded by Dechra Veterinary Products and Companion Care (Services) Ltd.
The Resident appointed is qualified veterinary surgeon Jenna Richardson, who will undertake training and research over three years and undertake the RCVS CertAVP in Zoological Medicine. Jenna graduated from the veterinary school in 2008.
Head of EAWS, Dr Anna Meredith MA, VetMB, CertLAS, DZooMed, MRCVS, said the collaboration between the veterinary school and the companies would support work to increase the amount of information available to vets, to improve treatments for pet rabbits and exotics. She said: "The main focus of the residency programme will be on advancing clinical practice in the field of rabbit and exotic animal medicine, and disseminating this to the profession. Jenna will be involved in EAWS' ongoing outreach programme to veterinary practices and to rabbit and exotic pet owners to promote animal health and welfare.
"We are extremely grateful to both Dechra Veterinary Products and Companion Care Vets for committing the funding to support this important work in a rapidly expanding field for the veterinary profession."
Dechra Veterinary Products' Brand Manager Carol Morgan said: "We are delighted to be jointly funding this scholarship, with the work to advance clinical practice fitting well with our own commitment to developing services and products which support the veterinary profession."
Jane Balmain, Companion Care Vets' Managing Director, added: "The residency has been created because of the increasing popularity of rabbits and exotics as pets and both Dechra and Companion Care wish to support this growing field whilst providing vital support for the University of Edinburgh."
The Dechra/Companion Care Residency in Rabbit and Exotic Animal Medicine and Surgery will also see the Resident's duties include diagnostic and medical management of cases; anaesthetic and surgical management of cases and radiography and ultrasonography imaging.
Davies jointly won Most Green Practice alongside the Old Hall Veterinary Centre in Cumbria
Ellie West, who is sustainability lead for Linnaeus nationally, collected the Most Green Individual award as jointly with Laura Higham, the founder of voluntary group Vet Sustain.
Ellie was recognised for her leadership in the veterinary sector by raising awareness of sustainability and encouraging others to make a difference.
She said: “Winning this award is a real honour, and I’m very grateful to be recognised by my peers in the veterinary community.
"We can only make a difference to the environment by working collaboratively, so I am lucky to have so many supportive colleagues at Davies and Linnaeus who also play their part in making this sector more sustainable.”
Davies' environmental lead, Rachel Evans said: "We are so proud to have won this exciting new award.
“We plan to put the prize money towards our tree planting venture with Forest Carbon.
"Sustainability awards not only help motivate and acknowledge achievements but also help with raising vital awareness; by sharing enthusiasm, ideas and practical tips across the veterinary profession we can make an even greater impact on sustainability to support our planet.”
The company now expects the vaccine will not be available until June 2025.
The company apologised for the disruption and inconvenience and says it will provide more information as soon as it becomes available.
For further information contact your Zoetis Account Manager or call Head Office on 0345 300 8034.
According to a survey carried out by Pfizer, veterinary surgeons are generally upbeat about the business prospects for their practice this year, despite predicting a harsh economic environment for the industry as a whole in 2011.
The Pulse Survey of more than 400 practice owners and their senior management teams, which presents a snapshot of market sentiment, revealed that predictions for the veterinary market in general remained as gloomy as 2010. Over half (52%) of respondents believed that conditions for the industry would get more challenging.
However, the response from owners about their own practice's performance was more bullish with a third (34%) believing their prospects will improve.
Pfizer Business Consultant, James White, said: "Practices are right to remain cautiously optimistic about 2011 if we accept it's going to be a challenging year. Some practices came slightly unstuck in 2010 as a result of the knock-on effects of the economic downturn on pet owners' pockets. However, by implementing the correct strategies now there are still opportunities for growth. Client loyalty is the buzz word and should remain a key component of any practice strategy being implemented in the coming months."
Pfizer launched the Pulse survey in Autumn 2010 to deliver up to date analysis on a range of issues that senior management teams at practice level are witnessing. According to the company, the survey is attracting a growing volume of respondents. All participants receive a summary report of the Pulse Survey findings.
Pfizer's team of Business Consultants is working with practices throughout the country to pinpoint their individual business challenges, offer solutions through the company's Vet Support+ service and work with the practices to drive growth. For further information visit http://www.vetsupportplus.co.uk/.
Vets Now has reached the final of the "Employer of the Year" at the forthcoming Private Business Awards.
Judged by a panel of key UK business leaders, the winners will be announced at an awards ceremony on 6th September 2012.
More than 600 businesses throughout the UK entered the awards. Richard Dixon, founder of Vets Now said: "We are delighted to have reached the final in the Employer of the Year category. We have an absolutely amazing bunch of vets, nurses and receptionists across the country and I am hugely proud of them. They work their socks off; frequently in really challenging circumstances and have significantly contributed to improving the quality of life for the profession and the quality of Out of Hours care available for pets.
"Caring for animals is at the heart of what we do and we treat over 100,000 pets every year through our network of 53 emergency clinics. The very nature of Out Of Hours emergency veterinary care is very challenging to the profession and the support we offer to veterinary practices is also extremely important to us. In the last year our services have enabled more than 2,000 vets up and down the country to have their nights and weekends off, while their clients receive a high quality Out of Hours service. Our referral services also ensure that pets needing care from recognised Specialists can receive this from a trusted team."
The webinar will be presented by Dr Abigail McGlennon from the Equine Infectious Disease Surveillance (EIDS) team at the University of Cambridge who will present data from the Surveillance of Equine Strangles (SES) network to provide a detailed overview of strangles diagnoses across the UK.
Abigail will explore recent trends in outbreak reports, the genetic makeup of recent circulating strains and transmission links between UK outbreaks.
By linking research from her own PhD work on S. equi genomics and transmission with preventative strategies, Abigail show how to suggest and implement evidence-based prevention measures to clients.
The webinar will also offer advice on ‘the ates’ preventative measures – vaccinate, isolate, investigate and communicate – and will include information on when horse owners should be vaccinating with Strangvac and an outbreak management vaccination plan using the traffic light ‘green, amber and red’ system.
https://go.dechra.co.uk/preventative_strategies_for_strangles
Boehringer Ingelheim has launched a new competition for vets and nurses to win a £1,500 Thomson 'Round The World' travel voucher.
The competition is called 'Celebrate Life with Norman', the knitted star of the Vetmedin advert. To enter, you need to take a photograph of a cardboard cutout of Norman (sent to all practices, and also available from Boehringer Territory Managers) whilst 'on your travels'. Then upload your photo to www.vetmedin.co.uk by June 30th, 2009.
You can then follow Norman on his QUEST (Quality of Life and Extension of Survival Time, geddit), and vote for your favourite QUEST adventure.
The competition is open to UK and ROI practising vets and nurses.
For more information please contact your Boehringer Territory Manager or visit the Vetmedin® website.
Royal Canin has introduced Feline Satiety Support diet in 1.5kg and 3.5kg bags to complement the existing packs of 28 sachets.
Royal Canin veterinary support manager Lepha McCartan said: "As every vet and vet nurse knows, obesity is an ever-increasing problem in cats. We have found that once owners are used to the idea of portion control provided by the existing 28 sachet packs, they are happy to continue to help get their cat's weight down. Bigger packs offer more convenience and value for money for the customer, particularly those who have a few cats with weight issues."
Royal Canin says Feline Satiety Support helps cats feel fuller for longer, offering a greater food volume compared to standard diets. A satisfied cat is less inclined to beg for food, which in turn helps prevent owners giving in to demands from a complaining cat. According to the company, vets recommending Feline Satiety Support have found that the sachet packs help owners understand the correct amount of kibbles per meal, and once this has been established the larger packs offer owners greater choice.
Feline Satiety Support is available in packs of 28 x 20g sachets and 1.5 and 3.5kg bags from all veterinary wholesalers. For more information, contact your Veterinary Business Manager or visit http://www.royalcanin.co.uk/.
Hill's Pet Nutrition has reported some early results from its '60 Tonnes in 6 Months' pet weight loss campaign, which started 2 months ago.
The company says that although there is only preliminary data available from 33 practices, it's clear that the campaign is working, with each practice involved reporting on average over 10 Kg weight loss from their patients. However, many practices are holding on to send in results until their patients have reached their final targets, so more data is expected.
Hill's says that some practices have had great success using its PR kit, generating positive coverage in local newspapers. Sara Locke, Associate Customer Marketing Manager is reminding practices that January is the traditional time for 'dieting fever' to hit the headlines after the indulgencies of the festive season. She said: "If you have one of our PR kits, don't forget to send out your pro forma press release - it's not a big task to customise it with your practice details and you could find yourself making a big splash locally at a time when we know interest will be heightened."
As part of the campaign, Hill's has also produced a series of nurse webinars, the last of which was on exercise and rehabilitation programmes for overweight pets and contains tips on how to develop a personalised exercise programme that fits with the owner's lifestyle and reflects the pet's capabilities and level of mobility. The webinar can be viewed here: https://hillsvet.webex.com/hillsvet/lsr.php?AT=pb&SP=EC&rID=13881732&rKey=E1182C100CB53476
Further information is available from local Hill's Territory Managers or by calling Hill's on 0800 242438 or in ROI 1 800 626002.
Nutraotic contains grapeseed oil, cinnamon, oregano, clove and lemongrass, a formulation which Nutravet says is designed to provide anti-bacterial, anti-fungal and anti-inflammatory support.
The company claims it helps cleanse and moisturise the ear canal, reduce ear odours and break down earwax, while maintaining a balanced ear flora to help prevent infections.
Chris Jones, Managing Director of Nutravet said: “Our goal with the Nutraotic range is to provide pet owners and veterinary professionals with products that offer safe, natural solutions to common pet ear issues.
“We recognise that ear health in dogs and cats is a frequent concern, and with the launch of the Nutraotic Ear Essential Oil, we’re expanding our ability to support pets in a way that’s effective and gentle.
"This product has been developed to make ear care simple and stress-free while using only the highest quality ingredients.”
www.nutravet.com
Great Workplaces by BVA is an accreditation scheme designed to recognise and reward positive workplace culture in both clinical and non-clinical veterinary workplaces.
The first webinar: 'How to have more good days at work' will be hosted by BVA Junior Vice President, Rob Williams (pictured), and VDS Training’s Carolyne Crowe.
The speakers will discuss strategies to support physical and psychological wellbeing at work and explore how to create a safe and inclusive team environment that supports everyone's needs.
Rob said: “This webinar series is designed to help your team identify practical steps to improve your veterinary workplace and create a working environment that allows the whole team to thrive.
"We’ll be diving into the first session with lots of practical tips and strategies and I hope to see many of you there.”
https://www.bva.co.uk/great-workplaces
https://mybva.bva.co.uk/ems-event-calendar/building-great-workplaces-how-to-have-more-good-days-at-work.html
A leather and brass dog collar once owned by Charles Dickens is one of a number of items coming under the hammer at a sale of 'dog art' at Bonhams New York on 16th February.
You'll have to have deep pockets, though: with a nameplate inscribed 'C. Dickens, Esqe,, Gad's Hill, Place, Higham.' the collar carries an estimate of $4,000 - $6,000.
If you're feeling really flush, you could also pick up a painting by the foremost dog artist John Emms. Amongst the six Emms lots to be offered, a painting titled The Bitchpack of the Meath Foxhounds is expected to fetch $500,000 to $700,000.
The illustrated auction catalogue for the sale is online and available to view at: http://www.bonhams.com/dogs
Expert speakers at Advances in Diagnostics, a meeting held in Brussels last month, have said that molecular technology will play a vital role in safeguarding the health and productivity of food animals in the future.
Dr Willie Loeffen, President of the European Association of Veterinary Laboratory Diagnosticians (EAVLD) said: "Technology is taking over. Laboratory diagnosis used to be 99% labour and 1% technology, nowadays the emphasis is the other way around. Technology is now an integral and indispensable part of veterinary laboratories."
Dr Loeffen used the investigation of PRRSV infection in pigs and the more recent appearance of Schmallenberg virus in Europe to highlight how modern molecular techniques could help to characterise new disease threats rapidly.
"It took four years of laborious work for us to characterise the cause of PRRS, but thanks to sequencing technology Schmallenberg virus took just a few months.
"Technological developments mean that diagnosticians now do things that they could only dream about 10 or 20 years ago."
As well as providing a means of identifying new disease threats quickly, the meeting highlighted the increasing role of diagnostic tools as an integral part of maintaining animal health.
Dr Kirk Adams, Director of Product Management at Life Technologies, the meeting sponsor, said: "Diagnostics are no longer just a way of finding out what an animal died of - they have a multitude of uses on farm. They mean that we can take a more holistic and proactive approach to animal health; in contrast to the reactive, disease-driven approach of the past.
"As just one example, better diagnostics allow a more targeted approach to treatment, and the potential to reduce the use of broad-spectrum drugs - such as certain antibiotics - and thus comply with the wishes of consumers and legislators."
Dr Adams said that modern diagnostic tools also provided the means to improve vaccination programmes and biosecurity, and were essential for disease eradication schemes and for improving herd health status, for example by identifying persistently infected, asymptomatic animals.
They also enable veterinary surgeons to monitor herd health and build up an accurate and dynamic picture of health status and risk profile - and screen for emerging disease threats.
Dr Adams added: "Veterinarians now have access to a wider range of better diagnostics than ever before. Tests are now faster, more accurate and more precise than ever before.
"The next twenty years could see the biggest change in the way we manage production animals in over a hundred years."
The meeting was also addressed by Dr Kees van Maanen, from the Netherlands Animal health Service (GD), an expert in modern diagnostic technology and its application on both local and national levels. He called for greater international co-operation to protect European animals against threats from increasing global interaction. He said: "Pathogens and insects do not respect borders: trusting each other's results requires further harmonization and transparency for diagnostic procedures between laboratories and countries.
"Rapid and accurate diagnosis contributes to disease management, but does not stop epidemics. However, it has contributed significantly to gaining insight into the epidemiology of emerging diseases and formulating appropriate measures.
"The development of modern diagnostics has given us the potential to manage animal health and control infectious diseases in production animals far more effectively in the past - both on a local level and a national or regional level. Recent experience with unexpected disease outbreaks has shown that we can now characterise and track pathogens far more quickly and accurately than ever before.
"However, we need to make sure that we keep veterinarians and farmers informed about these developments, so they know how to apply them in practice in order to make the most of them.
"Diagnostics will continue to become a more integral part of animal health management in the next decade, we just need to make sure we can apply that knowledge in the best possible way."
Adam graduated from the RVC in 2007. He then undertook an internship before spending two years in practice including sole charge night work. In 2013, he completed his residency in ECC, again at the RVC, becoming a diplomate the same year. He was appointed an honorary lecturer of the University of Liverpool in 2014 and teaches and examines for advanced certification in ECC for a number of organisations.
Adam became an RCVS recognised specialist in emergency and critical care in 2015, before going on to become head of emergency and intensive care for four hospitals, overseeing standards of out-of-hours provision to 50-plus sites in and around London from 2013 to 2017.
He is the ECC representative to the RCVS practice standards group, he is a member of the central organising committee for EVECC conference, a member of the ACVECC education committee and vice-chair of a clinical advisory committee to 400 practices.
Hospital director David Walker said: “Emergency and critical care is a pivotal offering and Adam’s arrival means we can provide even better care to the most critically ill patients at Anderson Moores. Adam is working closely with all of our specialist-led services and he is already having a positive impact.”
For more information, visit www.andersonmoores.com.
The RCVS has published its 2014 Survey of the Veterinary and Veterinary Nursing Professions, a snapshot of the demographics of the profession, and the educational and work status of its members.
The results, which gauge individual views on the current state of the profession, are used to inform the College's future policy and activities.
6,988 veterinary surgeons (27% of the profession), 3,612 registered/listed veterinary nurses (31% of the profession) and 1,792 student veterinary nurses took part in the surveys, which are conducted once every four years by the Institute for Employment Studies.
This year's surveys included a set of questions about 24-hour emergency cover, which contributed to the recent review of the College's guidance in this area, and, for the first time, questions from the government-backed Social Mobility Toolkit, which aim to assess the social background of members of the profession.
Highlights from the survey of veterinary surgeons included:
Highlights from the survey of veterinary nurses included:
Both the Survey of the Veterinary Profession and the Survey of the Veterinary Nursing Profession, together with a report that brings together common themes, can be downloaded from the RCVS publications page.
Virbac has announced the launch of Canigen Lepto4 vaccine, which covers an additional two strains of Leptospirosis over its existing Canigen Lepto2 vaccine.
The company says the new product is designed to give practices the flexibility to meet the needs of certain high-risk groups in the UK and in dogs which may be travelling abroad.
Both vaccines are offered with technical training and support from Virbac. This includes a suite of educational and promotional resources to enable practices to engage with their clients and help to make informed decisions about Leptospirosis vaccination for their dog.
Sarah Walker MRCVS, Product Manager, said: "We are committed both to providing our practices with a full and flexible range of canine vaccines and to offering them all the support they need to advise their clients effectively on this important issue.
"While Canigen Lepto2 is still perfectly suitable in many cases and provides a broad spectrum of protection, the launch of Canigen Lepto4 helps to offer a solution for those who may needed a broader degree of protection through being at a higher risk or those which travel abroad."
The Royal College of Veterinary Surgeons is calling for comment on a draft Performance Protocol, which aims to manage proportionately any justified concerns about the professional performance of veterinary surgeons and registered veterinary nurses.
The RCVS's Preliminary Investigation and Advisory Committees have been working together to develop a new protocol setting out the way in which the College will respond to ongoing performance-related concerns. There is an expectation that veterinary surgeons and RVNs are already regularly reviewing their clinical work in the workplace. This will be reinforced by the new principles-based Code of Professional Conduct, currently being finalised, which is likely to require clinical governance to be part of professional practice for veterinary surgeons and RVNs.
According to the College, the draft protocol is intended to formalise and build on the way it already manages ongoing serious performance-related concerns. It introduces new measures, including supervision and undertakings, to seek to ensure that veterinary surgeons and RVNs take reasonable steps to address any serious performance concerns. This will bring the RCVS into line with other professional regulators and enable a tailored and proportionate response to these cases to protect the welfare of animals and the public interest. The College's current system of offering advice to veterinary surgeons and RVNs will remain for complaints which are closed, because there is no indication of serious professional misconduct.
The College says that according to independent legal advice, such an approach is appropriate and necessary in order for it to fulfil its regulatory responsibilities. The draft performance protocol follows similar legal advice that supported the implementation of the RCVS Health Protocol, and both protocols clarify the College's parallel jurisdiction relating to health and performance-related issues.
RCVS President Jerry Davies said: "When veterinary surgeons and registered veterinary nurses are unable to deal with performance-related concerns, it is important that we are able to provide a supportive framework to oversee remedial steps that are designed to address those concerns and encourage professional development. This is best achieved outside a Disciplinary Committee hearing, if at all possible".
The approved draft protocol is now open for public consultation, and may be found at www.rcvs.org.uk/performance. All comments on the draft should be emailed to Simon Wiklund, Advisory Manager at s.wiklund@rcvs.org.uk by 13 January 2012, with 'Performance Protocol' added to the subject heading.
The feedback received from the consultation will be considered by the Preliminary Investigation and Advisory Committees in January 2012, before being submitted to RCVS Council for approval in March.
The College says it hopes that a performance protocol will form part of the supporting guidance to the new RCVS Codes of Professional Conduct for both veterinary surgeons and registered veterinary nurses.