VetSurgeon has launched completely redesigned job adverts aimed at helping veterinary practices create better recruitment ads — and make it even easier for candidates to respond.

Behind the redesign was one simple question: what will make prospective candidates more likely to respond to a job advert?

Everything has been designed to reduce friction and present the information candidates want to see in a clear, professional format.

There is no requirement to create an account or apply through a messaging system.

In an increasingly impersonal world where CVs are often filtered by algorithms, many candidates simply want to pick up the phone or send an email directly to the employer.

The new format also addresses some of the limitations of recruiting through social media platforms such as Facebook, where jobs posted into feeds can quickly disappear from view and are only seen by people who actively use those platforms.

By contrast, jobs posted on VetSurgeon remain live for a month, are optimised for Google search, shared with subscribers, and featured roles are highlighted in the VetSurgeon newsletter.

At the same time, each advert provides a professional “shop window” that practice teams can easily share across their own social media channels.

VetSurgeon Jobs is currently free to use while the new advert format is beta tested.

Practices interested in trying the new format can post a vacancy now and see how their advert appears both on the site and when shared across social media.

https://www.vetsurgeon.org/veterinary-jobs