Emily Holbrook MRCVS, Garth Tozer MRCVS, Dr Richard Dixon and Ken Davison MRCVS have all won a Best Practice Employer Award from Novartis Animal Health after glowing nominations from the staff at their practices.
In addition, Katherine Corbett VN from Nine Lives Veterinary Centre won a special new award, worth £500, for the veterinary nurse that in the judges' opinion had best used the opportunities given to her by her boss, Emily Holbrook.
Katherine's first question when told of her win really demonstrates the commitment that veterinary nurses will give a good boss: "Can I spend it on buying one of Kruuse's Buster ICU cages for the practice? Emily has given me so much; I'd love to give something back."
Rachel Smithson, Marketing Manager at Novartis said: "All of our winners were asked what steps they take to ensure a happy team. Their answers were almost unanimous. Empower your staff. Give them responsibility, and if that means accepting the occasional mistake, then do so. Praise them for a job well done. Thank them regularly. Not only will it make your practice a better working environment, but as Katherine demonstrates, your staff will probably go to extraordinary lengths to support you. That translates into a more profitable practice, and higher standards of veterinary care."
The story is covered in full in the August and September editions of Veterinary Practice magazine, downloadable from www.vetsurgeon.org
Sarah Palmer (left) of Novartis Animal Health makes the presentation to head nurse Katherine Corbett and veterinary surgeon Emily Holbrook of Nine Lives Veterinary Practice; behind them are Anne Corbett (receptionist), Lindsay Harrison (nursing assistant), and Laura Steele (veterinary surgeon).
Kenneth Agnew from Novartis Animal Health prepares to present Kenneth Davison with his Best Practice Employer Award, whilst the team toast their boss.
Veterinary Nursing Assistant Abby Brown (left) and Abby Roberts from Novartis Animal Health toast Garth Tozer, Novartis Best Practice Employer Award winner.
Donna Lewis (BVNA), and Novartis Animal Health CEO George Gunn present Dr Richard Dixon with his award.
In the most recent Petplan Pet Census, an annual study of pet ownership in the UK, 97% of vets reported that a lack of funds had led to owners choosing euthanasia over treatment.
Whilst some cases are the result of one-off ‘emergency' treatment, manageable long-term conditions are often at the root of much unnecessary euthanasia because owners simply cannot afford the cost of ongoing treatment. Reported increases in pet obesity and diabetes, arthritis and behavioural problems have all been cited in the Pet Census as common causes of increased and ongoing vet bills.
Vets have been reporting a rise in diseases that are related to obesity in companion animals for some time and with the Petplan Pet Census panel of almost two hundred (198) UK veterinary practices reporting that more than one third (36%) of all dogs and one quarter (29%) of cats they treat are obese, the future for many pets looks bleak. More than half (53%) of vets say that cases of cat and dog diabetes are on the increase. Obesity is actually bucking the trend of more historically significant diseases, including kennel cough and feline leukaemia, which are either remaining static or decreasing.
The number of pets with behavioural problems is also on the rise, with more than half of vets (55%) reporting an increase and most (95%) practices offering support for these animals. Effective treatment is not a quick-fix solution and requires changes to the owner's lifestyle and lengthy work with experts in the field.
Petplan Vet of the Year, Brian Faulkner said: "I think it is a common misconception that the predicament forcing pet owners to euthanase their pet is the out-of-the-blue, one-off vet fees for emergencies. But in fact we are noticing that owners whose pets have on-going illnesses such as diabetes and even behavioural problems that are very manageable are being faced with the dreadful decision to have to euthanase than face the ongoing financial burden. It's even more devastating when the owners have actually taken out an insurance policy but the nature of the policy only covers treatment of any one condition for up to one year. I always advise people to make sure their policies do not cap the time period over which any one condition is covered to avoid this very problem as more comprehensive insurers are then unable to offer cover on a pre-existing condition."
Simon Wheeler, Head of Marketing at Petplan, said: "We receive over 8,700 claims per week and of the top ten claims, six could be recurrent manageable conditions, such as diabetes or arthritis - the very animals that are currently most at risk of being euthanased."
Research announced simultaneously by Sainsbury's Finance has reached similar conclusions. Sainsbury's found that:
Sainsbury's believes that there are two main reasons for this tragic problem: advances in veterinary care leading to increased costs, and the large number (55%) of pets that remain uninsured.
Ed's note: Isn't it time that pet insurance became compulsory?
Epiphen, Vétoquinol's canine anti-epileptic drug, has been re-launched with new packaging and a useful dosing syringe.
"Some of our customers reported that they were having difficulty administering the drops accurately," explains Slavica Sobot, Product Manager. "So with this in mind, we have introduced a new plug-on syringe which will make it even easier for pet owners to dose accurately. The syringe will prevent the risk of inaccurate dosing through ‘flooding' from the dropper."
For more information, please call the Vétoquinol help line on 0800 169 8197 or contact your Vétoquinol representative.
The invaluable work done by equestrian vets in the UK is to be recognised with a new award sponsored by leading equine insurance provider Petplan Equine at the Animal Health Trust Awards in November. The ‘Petplan Equine Vet of the Year' award people's vote will reflect the huge contribution made by vets to the equine community.
Owners and riders will be able to nominate their equine vet for the award if they feel that they are deserving of the recognition that this accolade would bring. Veterinary practice personnel are also encouraged to nominate a colleague who they feel has gone beyond the call of duty. Leaflets have been sent to practices across the UK outlining how to nominate and people can also register through the Petplan Equine website www.petplanequine.co.uk. A short list will be drawn up from the nominations received and an independent panel will decide the winner, who will receive his or her award at the Animal Health Trust Equestrian Awards in London on November 6th 2008.
This year marks the 20th anniversary of the Animal Health Trust Equestrian Awards, which recognise the outstanding achievements made by horses, riders, owners and trainers throughout the equestrian world. This milestone coincides with Petplan Equine's 20th anniversary and, since 1994 when the Petplan Equine Charitable Trust was founded, it has raised over £5 million, almost £500,000 of which has been donated to the AHT to fund research and development.
Jo Whitaker of Petplan Equine says: "It has been a privilege to be involved with the AHT Awards over the years and we look forward to this exciting 20th anniversary year. Petplan Equine has sponsored the Eventing Award for the past three years but this new award will recognise the commitment and hard work of people within the equine veterinary profession and the service they provide to horse owners. Horse welfare is paramount at Petplan Equine and we are committed to promoting responsible horse ownership, through our wide range of policies, our charitable contributions and our Horse Handbook. This award will give the equine community the opportunity to acknowledge and celebrate the vet who has made the most outstanding contribution to the care of horses."
To nominate go to www.petplanequine.co.uk. The closing date for nomination is 3rd October 2008.
The Society of Practising Veterinary Surgeons (SPVS) has published advice to help practitioners set realistic and reasonable script fees for POM-V medicines.
The document, which is now available to all practitioners via the SPVS web site (www.spvs.org.uk) or can be emailed or posted upon request, has been produced following extensive consultation with SPVS members, principally via the Society's active and influential discussion list, and in conjunction with the BVA Medicines Group, which backs the advice.
The document constitutes a valuable framework for practitioners in calculating a prescription fee that is fair and workable for clients wanting a written prescription as well as for those who do not want a prescription issuing. Furthermore, it also provides a framework that is fair to practitioners themselves.
The Society firmly believes that the act of preparing and providing a prescription is a professional service and as such, that it should attract a professional fee.
Richard Hillman, SPVS President, explained: "We welcome whole-heartedly the re-introduction of prescription fees, which will mark the end of a bureaucratic and fundamentally unfair sitituation for many thousands of small businesses that have had their trade and profitability restricted for three long years.
"The time element involved in writing subscriptions will need to be taken into account, and this will no doubt form a sensible basis on which to base a fee. Script fees should be calculated rationally to reflect true business costs, like any other service that a business provides to its customers."
He added: "We would, above all else, urge practitioners to exercise restraint in setting script fees, as it is by no means certain that they will still be in place even two years from now. We will also not condone any form of 'punishment' of clients taking away prescriptions by punitive fees. We are already cooperating with the RCVS as they work with the OFT in the monitoring period to ensure that there is fair competition in the veterinary medicines market."
To obtain your copy of the document Advice on Prescription Fees, go to www.spvs.org.uk where it can be downloaded or call SPVS Secretariat on 01926 410454 or email office@spvs.org.uk.
Veterinary surgeon Noel Fitzpatrick, a pioneer of prosthetic implants, has launched what is being billed as Europe's most advanced neuro-orthopaedic centre for dogs and cats.
Fitzpatrick Referrals' £10m facilities at Eashing, near Godalming, Surrey, have been set up to offer a world-class "centre of excellence" in diagnosis, surgery and rehabilitation.
Facilities at the centre include:
Noel was the first veterinary surgeon to successfully apply a prosthetic limb to a dog where both bone and skin can grow into metal - a technique with far-reaching cross-over potential for human surgery. He believes in "pushing the boundaries" and creating solutions for conditions that may never have previously been treatable, and says the work being done at Eashing also provides valuable experience for medical science as a whole. Examples include cartilage resurfacing, limb-sparing cancer surgery and spinal vertebral fusion.
Professor Gordon Blunn of the Centre for Biomedical Engineering, Institute of Orthopaedics and Musculo-Skeletal Science at University College London said: "Orthopaedic conditions and diseases are common to both human beings and to animals. For example osteoarthritis is debilitating condition seen in humans, cats and dogs. Bone cancer which can lead to loss of life in humans and is usually associated with the peripheral skeleton is also seen in the peripheral skeleton of large dog breeds. Translation of ideas, orthopaedic practice and treatments, from humans to the veterinary field and visa versa has considerable advantages to all animals including dogs, cats and man. Noel Fitzpatrick is pioneering this concept and his work in limb reconstruction for dogs and cats has already had benefits in both veterinary and human orthopaedic practice."
DJ Chris Evans is one satisfied client. His dog, Enzo, a German Shepherd, was "written off" by other vets after becoming paralysed with two herniated discs. Noel fitted Enzo with two bolts to replace the collapsed disc and keep the vertebrae apart. The surgery was followed by extensive physiotherapy and hydrotherapy to enable Enzo to learn to walk again.
Chris said: "Noel lives out his dreams with boundless curiosity, ambition and genius, the product of which is hundreds, soon to be thousands, of fixed pets and happy owners - like me. I have huge respect for his endeavour, his integrity and his compassion and to me he's a superhero-vetman who will leave no stone unturned in his quest to heal, to create and to comfort. He thinks of solutions to medical problems that I'm sure no-one else could even dream of, let alone think of. Actually - I don't think he ever sleeps!"
Centaur Services' veterinary wholesale business has been acquired by AHN International. Centaur was founded in 1964 by a group of veterinary surgeons who wanted to increase their buying power and the range of products available to them. Over the next 44 years the business, which was owned by its veterinary surgeon shareholders, grew to a turnover of nearly £140m. The company has recently completed a 3 year programme of modernisation making it one of the most technologically advanced wholesalers in Europe. In September 2007, Centaur Services announced its intention to list its shares on the Alternative Investments Market (AIM). These plans were initially postponed and finally cancelled when the Centaur shareholders accepted the offer from AHN. Paul Gerring, Centaur Services' Managing Director said: "There has been considerable consolidation in the veterinary market over recent years, particularly amongst manufacturers, and this partnership with AHN provides us with an increased presence in the market. Like Centaur, AHN is a vet-focussed business with plans to be active in the veterinary supply market on a European and global basis. We see plenty of exciting opportunities out there". AHN International was established to form the first global coalition of leading animal health wholesalers and distributors. With nearly 700 employees worldwide, AHN International is committed to presenting the veterinary surgeons with an advanced level of product and services. Headquartered in Raleigh, North Carolina, AHN International will actively build it's network of leading trading companies around the world through acquisitions and business associations.
New and recent graduates and recently qualified vets have the opportunity to attend a CPD graduate symposium specifically designed to provide practical surgical and management advice and solutions for those embarking on their professional careers.
ProStart course director Colin Whiting BVSc CertSAS MRCVS explained: "We're aiming to fast-track new graduates by sharing experience and helping them through that tricky first year in practice. However, whilst the course has a total of 11 hours CPD, it also has a packed fun and social element including zip wire and surf lessons."
Sponsored by Merial Animal Health, the inaugural ProStart CPD graduate symposium is to be held at Lusty Glaze beach adventure and lecture centre, Newquay, Cornwall, Friday 10th to Sunday 12th October 2008.
Mr Whiting said: "The event includes a full-on itinerary of lectures and workshops covering aspects of small animal practice including, practice economics, consultation skills, surgical guides for neutering, maximising therapeutic opportunities, and client and staff interactions - with tips from a head nurse. It's also a great opportunity to network with other new graduates.
"The workshops are run by vets experienced in mentoring new graduates in practice, plus full board & lodging and a vibrant social programme including adventure Zip wire, Surf lesson, and entertainment."
For Merial's Mark Riggs the symposium will help graduates understand the realities of practice environment more quickly. He said: "This course is a neat combination of practical and business skills. Not only will graduates have the chance to sharpen their neutering techniques but advice will be on hand relating to practice finances, client handling and staff management. Delegates will be encouraged to contribute within workshops tackling thorny issues from general practice, before it's wetsuits on and a surf lesson."
Mr Whiting, a referral surgeon and clinical director based at Penmellyn Vet Group in Cornwall has publications and CPD presentations which focus on surgical and practice management topics, and include Surgical Mentoring of Junior Colleagues for In Practice.
"We have a very experienced lecture team, members of which have worked extensively supporting graduates and junior colleagues. Bearing in mind that CPD has to be affordable for practice owners, thanks to our sponsors, Merial, we're able to provide an entire weekend course, including accommodation, for £240+VAT. The venue's proximity to Newquay airport provides easy accessibility for delegates nation-wide and is a fantastic venue for adventure challenges, surfing and various beach activities."
Other members of the ProStart team include Ian Stroud BVSc MRCVS a Medivet partner and new graduate supervisor, and Gareth Cross BVSc, MRCVS who recently lectured to BSAVA congress. Their focus will be promoting safe clinical excellence; illustrating the finances behind a small animal practice; and how graduates can add to a practice in these areas.
If you would like more information on the course or would like to book a place please contact Beverley Archer; beverly.archer@merial.com, or contact your local Merial Territory Manager.
Vets Now, the Out Of Hours emergency vets has announced the launch of Winchester's first dedicated 24/7 pet ambulance service.
Specifically designed for the comfortable and secure transport of all small animals, the new state-of-the-art ambulance is fully kitted out with the latest in emergency equipment.
After completing a course of rigorous training, the fully trained ‘Petamedics' (the animal equivalent of Paramedics), took to the streets of Winchester earlier in the month.
Gareth Roscoe, Vets Now Ambulance Service Team Leader said: "This service will make a real difference to animals in a distressed or critical situation. We've responded to a variety of cases over the past few weeks; one of the most recent ones being a nine week old puppy who was receiving emergency treatment at the Vets Now clinic in Winchester after his owner accidentally fell on him. Charlie was brought to the clinic collapsed and unresponsive with signs of head trauma. The vets set up an intensive treatment plan for him and by the morning, he was almost back to normal and we took him back to his daytime vet.
"The ambulance service provides owners in the Winchester area with the safest and fastest method of transporting their pets to get medical treatment twenty-four hours a day, seven days a week. What's more, the service is also available to owners who have routine transportation problems; so whether owners and their pets are visiting their clinic for a veterinary appointment, attending a referral centre or even going to the groomers, the Vets Now Ambulance offers them a reliable solution to all their pet transportation needs."
The ambulance is a significant new addition to the already established Vets Now Emergency Clinic which is based at the Mildmay Veterinary Centre, Easton Lane in Winchester. Caroline Hirst, Senior Veterinary Surgeon at the emergency clinic commented; "The dedicated 24 hour ambulance has already been called out to help several of our clients ahead of its official media launch on 25 September. As an emergency clinic, we often admit patients overnight, and a real plus of having the ambulance is that we can ensure that pets can be returned to their regular vet or back to their owner in the morning safely and with the minimum of fuss. From experience, Vets Now knows that there are regular occasions when owners are afraid to move their pet if it is unwell or has been involved in an accident. We hope that being able to offer the ambulance service will be of great benefit not only to pets but also to owners, giving them peace of mind that their pet is being cared for and transported in a safe environment until it receives the necessary veterinary treatment at the clinic."
Cover starts from just £1 a week per employee, a very affordable choice for employee healthcare cover. Employees will have access to six healthcare benefits and services, including money back towards their everyday healthcare treatments, such as
For further information visit www.bva.co.uk/membership/benefits/westfield_health.asp
The Horse Trust is funding a three-year project to develop a genetic diagnostic test for Fell Pony Syndrome (FPS) and thus enable control and possible elimination of the disease.
The work will be undertaken at the Animal Health Trust, Newmarket, and the University of Liverpool Veterinary School.
The Fell pony, an ancient British pony breed categorised as "at risk" by the Rare Breeds Survival Trust, has over the past decade or so been subject to a severe immune deficiency known as Fell Pony Syndrome (FPS), which results in the death of some of the newborn foals.
Foals affected with FPS appear normal at birth but within a few weeks begin to lose condition and suffer diarrhoea, coughing and weight loss. Severe anaemia and immune dysfunction follows, leading to wasting and finally death. The disease is always fatal.
As a large percentage of these ponies live and breed on the fell, the prevalence of FPS is unclear. Despite an improvement in foal registration numbers in recent years, Fell Pony Syndrome remains of concern to breeders.
Studbook analysis and knowledge of affected foals strongly suggests that this is an inherited disease caused by an autosomal recessive genetic mutation. A DNA based test for this mutation would enable carriers of FPS to be identified and the conception of affected foals prevented.
As well as identifying carriers in the Fell pony population, the project will be used to identify any carriers in other breeds which have been involved in the extensive outbreeding of Fell ponies over the years.
"The success of this project will prevent the suffering of newborn Fell pony foals affected with FPS," says project leader Dr June Swinburne, senior post- doctoral equine molecular geneticist at the Animal Health Trust Centre for Preventive Medicine. "Foals affected by the condition inherit an incurable genetic defect which results in severe wasting and a profound anaemia together with multiple infections. Veterinary intervention is in vain and once the condition is diagnosed foals are often euthanased. The gradual but relentless decline in these foals leaves both veterinary surgeons and breeders powerless.
"Breeders are supportive of our attempt to develop a diagnostic test which will help to prevent carrier-carrier matings, one in four of which results in an affected foal."
The Horse Trust's Chief Executive and resident veterinary surgeon Paul Jepson said: "This is an exciting and achievable project with significant benefits for equine health and welfare, as it will lead to the prevention and elimination of a fatal disease."
CEVA Animal Health is giving away a key ring torch with every three bottles of Rehydion gel®, its product for scouring calves.CEVA says the deal is to highlight the fact that Rehydion gel® is currently the only oral rehydration treatment that can be added to milk, with guaranteed milk clotting. According to the company, Rehydion gel® has faster, guaranteed milk clotting and helps to maintain a low abomasal pH. Its high palatability and efficient dilution in milk allows weight gain to continue, even in cases of severe scour. It also has a high Strong Ion Difference (SID) which effectively suppresses acidosis. Rehydion gel® is fast to mix by simply shaking the hand-held bottle. Rehydion gel's® consistency means that precise doses of alkalinising agents and electrolytes can be squeeze-delivered with ease. In beef systems the product is time-saving, convenient and minimises stress as it can be given neat, meaning there is need for the calf to be separated from its dam. One bottle provides enough for eight, two-litre calf feeds or 160 feeds for lambs. The distinctive yellow top also acts as a handy measuring cap.
Further information and product literature is available from Martin Gough on 01494 781510.
Following an outdoor advertising campaign that ran earlier this year, Drontal has launched a new national campaign, which will see the iconic Schnauzer featured on over 6,000 outdoor sites across England, Scotland and Wales.
Drontal product manager, Dan White said: "The last Drontal outdoor advertising campaign was a huge success in driving pet-owning clients into practices and we're hoping to build on this with our new advertising push.
"Approximately, 20% of the new advertising sites will be located within a 500 metre radius of veterinary practices serving to drive pet owners to visit local practices to purchase Drontal. We're not only highlighting the benefits of regular worming which results in healthier cats and dogs, but we're also improving the health of practice business."
For further information on Drontal, please contact your Bayer territory manager.
CPC, the pet crematorium has opened a new facility for bereaved owners who wish to make their final farewell to a much loved pet in person. The farewell suite forms part of CPC's extended premises on the A505 just south of Cambridge at Thriplow Heath.
"Being pet owners ourselves as well as professionals, we appreciate how comforting it can be to say goodbye in a way that best reflects the close relationship between pet and owner," said CPC director Duncan Francis.
"Often this is expressed through an individual cremation. This gives the owner a final opportunity to say farewell and helps them to achieve closure. At the same time it provides them with their pet's ashes to retain or scatter as they wish."
CPC's new suite comprises a reception area, two private rooms, and a viewing room. It has a separate entrance from the offices, so that people who are attending an individual cremation have maximum privacy. "The enlarged facility also means that they can take their time to compose themselves afterwards and leave when they feel ready," Duncan added.
The Heydon and Heathfield suites are furnished in calming shades of green, blue and grey with soft cream walls and light ash woodwork. The reception area includes a plasma screen showing tranquil pictures of the garden of remembrance to welcome visitors, while 'alphamusic', which is carefully composed to calm and relax people, plays in the background. The private rooms have a range of comfortable seating and are decorated with subtle floral arrangements and soft pictures.
The viewing room contains a purpose-built catafalque (or raised bier) made from Corian. This material consists of a blend of natural minerals, marble and acrylics to provide a peaceful place for the pet's body to rest upon while owners say their goodbyes.
The farewell suite is part of a major extension to CPC's main facility. Formally opened in May 2008, this comprises new office accommodation and production capacity for its veterinary waste services. The company moved to the site in the early 1980s. It is licensed for four cremators together with low emissions rotoclaves for the sterilisation of a range of veterinary and clinical wastes and employs approximately 80 people.
Dickson Company has launched the Dickson Alarm Thermometer, a tool to ensure that vaccine and drug storage temperatures in both refrigerators and freezers fully comply with regulatory requirements.
Featuring tamper-resistant audible and visual alarms, the Dickson Alarm Thermometer costs US$59 for a two probe model (MM125) that can monitor both refrigerators and freezers simultaneously and US$49 for a single probe model (MM120).
Both the MM125 and MM120 models are continuous, calibrated and certified thermometers that are able to monitor temperatures in the -58 to +158°F (-50 to +70°C. For more technical details on Dickson Alarm Thermometers see (www.dicksondata.com/product/model_MM120.php).
Product inquiries can be directed to Dickson customer service at dicksoncsr@dicksondata.com, or calling 800-757-3747 or +1-630-543-3747 outside the US, FAX +630-543-0498 or by writing Dickson, 930 South Westwood Avenue, Addison, IL 60101, USA.
The British Occupational Hygiene Society (BOHS) has announced the publication of a book on controlling skin exposure and wet work. The book aims to fill a knowledge gap about dermal exposure risk management in workplaces which are particularly affected, such as veterinary practices.
The consequences of a failure to adequately control dermal exposure to hazardous agents do not always become apparent until years after exposure, and because of this, many employers are either ignorant of the consequences or ignore the potential for ill-health until it is too late. In Great Britain, over 29,000 people are suffering from work-related skin disease and every year over 3,500 new cases are reported. Alongside this, many workers are unaware of the ways in which skin comes into contact with chemicals, or how dermal exposure can contribute to inadvertent inhalation and ingestion exposure.
Healthcare workers are susceptible. Vets and nurses are, for example, at risk from disinfectants, detergents, wet-work, latex gloves, anaesthetics, antibiotics and antiseptics, phenothiazines, formaldehyde, glutaraldehyde and liquid chloroxylenol.
The book provides an introduction to the structure and functions of the skin, information about the diseases caused by dermal exposure and the occupations and chemicals involved, regulatory requirements related to dermal exposure at work, exposure and risk assessment, and risk management strategies. It is both comprehensive and accessible, and clearly illustrated with photographs, figures and tables throughout, ensuring that it will be of practical use. As a result, BOHS believes that it will make an important contribution to increasing knowledge about control of dermal exposure, and encourage more effective control measures to be introduced in workplaces.
‘Controlling Skin Exposure to Chemicals and Wet-Work' is available for £19.99 and can be purchased on-line via RMS Publishing, www.rmspublishing.co.uk/BOHS.html and Amazon, or by posting/faxing the order form which can be downloaded from the Publications section of the BOHS website.
CEVA Animal Health has joined forces with PDSA, Feline Advisory Bureau (FAB) and the Association of Pet Behaviour Counsellors (APBC) to launch a ‘Remember, remember your pets this November' campaign to provide owners with hints and tips on how to look after their pets during the firework season and the precautions they should take to help them cope with their fear of fireworks. As part of this year's campaign, CEVA will again be running the ‘Promote Your Practice' competition, to help practices get the most out of PR and marketing opportunities in the run up to Bonfire Night.
Lucy Brett, product manager at CEVA Animal Health said: "Nearly 90 per cent of veterinary professionals believe that owners could do more to protect their pets from the stress of fireworks. It is therefore important that veterinary practices provide pet owners with the best advice on how to prepare their pets for Bonfire Night and ensure that the firework season is as stress free as possible."
Vets are being urged to discuss behavioural modification programs for noise phobic pets well in advance of Bonfire Night and to recommend that dog owners create comforting ‘dens' for their pets. The benefit of the dens should be maximised by plugging D.A.P.® Diffusers in the rooms where the dogs usually retreat when frightened. Switching the D.A.P. ® Diffuser on around a week before Bonfire Night will allow the pheromone to build up to significant levels and ensure the animal is as relaxed as possible before, during and after the firework season. In addition, D.A.P.® Spray can be applied to a dog's bedding to give further support on the night of the event. D.A.P.® is also available in a collar formulation, designed to reduce the dog's general level of stress.
Cats appear generally more capable of managing their fears. However, owners should ensure that cats can access their favourite boltholes and plugging in a Feliway® Diffuser 48 hours before the festivities will increase the sense of security.
To request a copy of the Promote Your Practice information pack, please call Lucy Brett at CEVA on 01494 781510.
With just a few days to go before the first anniversary of bluetongue being detected in England, the JAB campaign group is urging farmers to vaccinate their livestock to stop the disease from taking hold in this country as it has in Europe.
So far this year France has reported 4,543 cases of bluetongue, including cases in Calais, and the Netherlands has just confirmed its first case of the disease in 2008. The affected small holding reported a sick cow found with serotype eight which had not been vaccinated against infection.
With the threat of bluetongue re-emergence in the UK growing by the day, JAB leaders have issued a reminder to farmers to contact their vets as soon as their region is in the protection zone and vaccine is available.
In a statement JAB said: "The amount of cases being reported across Europe shows the disease is on the move. This most recent case in Holland demonstrates that not vaccinating livestock leaves farmers vulnerable to outbreaks now the midge season has started.
"The industry has rallied behind the JAB campaign and has done tremendously well in terms of vaccination. Nearly 19 million doses have already been made available to English farmers, and with another nine million doses planned to be released in the coming weeks we need those areas that are new to the protection zone to vaccinate as soon as they are able. We must remember bluetongue could already be circulating in areas where outbreaks occurred last year so the risks to everyone are very real.
"The explosion in the number of cases on the continent also acts as a timely reminder to those farmers in the current protection zone who have not vaccinated and the dangers this presents to their unprotected livestock
"We are entering the peak period for midge activity so vaccination is the only way to prepare and protect us from any potential outbreaks that may emerge in the coming weeks."
A new award aims to ‘reward innovative and outstanding work' by a veterinarian, in the field of pain management in companion animals or horses.
The Merial Animal Health sponsored initiative was announced at a recent Pain Management Symposium held in Croatia.
Applications are now being invited for the first Merial European Pain Management Award. Case histories may relate to pain in connection with osteoarthritis, surgery, oncology or pain due to other causes.
Dr Frédéric Beugnet, technical director at Merial, Lyon explained: "The objective is to share knowledge for a better understanding, recognition, scoring and control of pain in companion animals."
Worth €3000 to the winner, the 2008 award will be presented at the 2009 Merial Pain Management Symposium to be held next spring. Applications should be made in English in an electronic format and include a short abstract (max. 500 words) of the work the applicant wishes to submit, a CV and a completed application form.
The deadline for submission is 1st November 2008. Application forms are available from Merial, please email: ukcompanionanimal@merial.com with "Merial Pain Management Award 2008" as the subject header.
Merial Animal Health has announced the first delivery of its bluetongue vaccine, BTVPURTM AlSap, in the UK. The shipment of just over 2 million doses is the first of several batches scheduled over the summer months and forms part of Merial's commitment to Defra to supply 13 million doses for England and Wales. Despite bluetongue disease not yet re-emerging in the UK this year, Merial strongly encourages farmers to protect their livestock from this potentially debilitating disease. Head of Production Animal Business, Graham Davenport said: "Our experience in continental Europe over the past four years has shown just how imperative vaccination is for vets and farmers in controlling this disease in the field. Recent outbreaks in France are a reminder that there is no room for complacency. Over the past few weeks we have been working closely with the members of JAB (Joint Action against Bluetongue) and strongly advocate that farmers should act on their advice: Don't hesitate, vaccinate."Information for veterinary professionals and livestock owners on BTVPUR AlSap can be found at www.merial.co.uk. Veterinary surgeons can also obtain information by calling 0800 592699 or emailing ukbluetongue@merial.com.
New research1 conducted by the Donkey Sanctuary, and announced by Spillers has shown that donkeys receiving a high fibre diet are less likely to suffer from gastric ulceration than those fed a cereal-based diet.
Gastric ulceration is now recognised as a significant problem, particularly in actively trained racehorses, but until now there have not been any studies on the incidence of gastric ulceration in donkeys.
"Donkeys have traditionally been thought of as stoic animals that do not display signs of stress or disease," said Faith Burden, veterinary projects and development manager at the Donkey Sanctuary. "However during routine necropsy examination of donkeys at our Devon sanctuary it became apparent that gastric ulcers were common and that ulceration was, in some cases, extensive."
Examination of 426 donkeys revealed that 41% had been suffering from gastric ulcers and that the composition of the diet had had an effect on the prevalence of gastric ulceration. Donkeys that had been fed a diet including cereal-based concentrates were over 20% more likely to have gastric ulcers when compared to donkeys on a fibre concentrate or forage-only diet.
"The results of this study show that donkeys can be maintained on a fibre concentrate diet, with no increased risk of ulceration, when compared to those receiving ad lib forage," explains Faith. "This is particularly encouraging because products such as SPILLERS® High Fibre Cubes, which can be soaked to form a mash, allow the management of ill or elderly animals requiring supplementary or specialist feeding."
For further information on SPILLERS® visit www.spillers-feeds.com. For further information on the Donkey Sanctuary visit www.thedonkeysanctuary.org.uk
1FA Burden, AK Thiemann, AF Trawford and J Gallagher: Gastric ulcers in donkeys: prevalence and effect of diet
Vets, consultants and other advisors should encourage dairy farmers to make use of available information to help improve their herd's performance and profitability through breeding. This is the message from DairyCo breeding+ director, Marco Winters, who says farmers should use genetics to improve not only milk production, but also health, welfare, management and type traits.
Breeding briefs, a new booklet from DairyCo, identifies some genetic improvement tools that allow farmers to make better breeding decisions and concentrates on how to use them in practice. And for those who feel confronted by an overload of information, the booklet helps identify the figures to seek out and prioritise.
Breeding decisions are cumulative: their effects build up over the generations so a problem can be introduced or cured over just a few years. A series of poor breeding decisions can mean the difference between profit and loss; even between a business's survival and failure. Yet the time, cost and effort needed for a good breeding decision to be made is much the same as those needed for a bad one.
Mr Winters says: "High quality cattle are at the heart of profitable dairy farming and this requires good quality genetics. Without these, however good farmers' management, there is a ceiling to their herd's performance and profitability. Vets, consultants and other dairy advisers have an important role to play in helping farmers access the information they need to make informed decisions."
DairyCo Breeding briefs is available to download from http://www.dairyco.org.uk/. To request a pdf version by email call 01285 646510 or email: publications@dairyco.org.uk.
Novartis Animal Health is launching a new in-practice healthcare initiative designed to raise owner awareness about the importance of regularly treating their pet for fleas and ticks. The Flea & Tick Patrol is supported by a range of eye-catching marketing materials to create a talking point with owners.
Rolling out from August 2008, practices can decide when they wish to run their Flea & Tick Patrol campaign. Interested parties should contact their local Novartis territory manager to find out how.
"Our Flea & Tick Patrol initiative focuses on educating owners about the importance of regularly treating their dog for fleas and ticks and raising awareness of the risks to canine and human health if they don't," said Verity Page, brand manager at Novartis. "We're providing practices with the tools to ensure they engage with clients on this subject. This campaign is about responsible pet ownership - reinforcing the benefits about the health and welfare of their dog and family.
Owners should leave the practice with a positive message about flea and tick control and have a greater understanding of the hidden dangers."
The Flea & Tick Patrol campaign could help to increase business and practice revenue. "Previous campaigns we have implemented in practice have shown that these types of awareness initiatives do add value to a practice's existing services as well as establish good client relationships," added Verity.
Marketing materials include a waiting room poster & display kit, window banner, badges, stickers and a public relations tool kit for use in the practice's communications. For more information about the Flea & Tick Patrol campaign, practices should contact their local Novartis Animal Health territory manager or call the Practice Support Line on 0800 854100.
Dechra Veterinary Products, manufacturer of the leading feline hyperthyroidism treatment Felimazole®, has launched a new website for cat owners about the disorder: www.hyperthyroidcat.co.uk
The website is an online version of Dechra's popular client booklets on feline hyperthyroidism and, since its launch, has averaged 500 unique visitors a month. With pages on diagnosis, treatment and even tips on how to give a pill to a cat, owners now have a place to go for more information and advice on the disease.
Matthew Olsen, product manager at Dechra Veterinary Products says: "This website is perfect for helping owners better understand and manage hyperthyroidism in their cat. It's also useful for practices as they now have somewhere to refer owners to for more information about the diagnosis and management of this complex hormonal disease."
Cards with the new website address are available for practices to hand to clients, along with waiting room posters that will serve as a further reminder of the new site. "The website allows clients to browse the site in the comfort of their own home and is also ideal for practices with limited storage space for client information materials," Dr Olsen continues. "The posters, cards and website enhance Dechra Veterinary Products' existing range of marketing materials available to vets and owners on the subject of feline hyperthyroidism."
Dechra also encourages practices that have their own websites to link directly to http://www.hyperthyroidcat.co.uk/. Practices can order posters and hand-out cards by contacting Dechra on 01743 441632 or email: info@dechra-uk.com
The Royal College of Veterinary Surgeons has set up a new Veterinary Legislation Group to consider proposals for changes in veterinary regulation, in the light of the Environment, Food and Rural Affairs Committee's inquiry into the current Veterinary Surgeons Act, and the Government's response to the EFRA Committee's report.
The new group, which will be chaired by RCVS Council Member and Dean of Glasgow Veterinary School, Professor Stuart Reid, will be tasked with taking a fresh look at changes that need to be made to the current legislative framework, and how these might be accomplished. It will not restrict itself to looking at a replacement for the Veterinary Surgeons Act, but will consider other ways that changes can be made in the short- and long-term.
The Group will meet in September, and comprise RCVS Council members and non-members - both lay people and veterinary surgeons. Once the RCVS position has been clarified, further discussion will follow with DEFRA, the BVA and the profession.
Responding to the Government's response to the EFRA Committee report, RCVS President Jill Nute said: "We welcome the fact that DEFRA is willing to consider any detailed proposals that might come forward from the profession, although we accept that DEFRA itself does not have time or resources to be proactive at this stage.
"We are also pleased that Government acknowledges that the veterinary nursing profession has come of age and that the time is right for the regulation of veterinary nurses to be taken forward, although again it is disappointing that DEFRA does not have the resources to progress this at present.
"Finally, we welcome the suggestion that the Presidents of the BVA and the RCVS meet with the Chief Veterinary Officer to discuss plans and to what extent DEFRA can help us - accepting the fact that DEFRA, like the RCVS, feels that a piecemeal approach may not be the most effective," she concluded.