Dechra Veterinary Products has launched a case study competition to find out how veterinary professionals are using Celox, its new haemostatic agent designed to stop heavy bleeding.
According to the company, Celox Veterinary forms a gel-like clot within 30 seconds when mixed with blood.
Dechra says it would like examples of how it has been used, whether for planned procedures or in an emergency, and is asking veterinary surgeons and nurses to send in case histories and photos for the chance to win an iPad2.
Rachel Horton, Dechra's Brand Manager for Woundcare, said: "Celox Veterinary was launched to the market last year, with the human version of the product being used with great success on the battlefield by the British military for several years.
"Now we are asking veterinary professionals to share their experiences of using Celox Veterinary in practice, whether used in its gauze or granular form. It is ideal for fast-acting haemostasis, and provides a quick and efficient solution wherever and whenever bleeding needs to be stopped fast.
"Entrants providing case histories with accompanying photos can enter as many times as they like and have a chance to win an iPad2. Learning about how veterinary professionals are using products is important to Dechra Veterinary Products and assists in developing the high level of support we offer to vets and vet nurses."
Dechra says Celox Veterinary is being used not only for trauma injuries and emergency first aid but also for planned operations including castration, mass removal, nasal polyps, dental extractions and soft palate resections.
Case histories should be emailed to Rachel.Horton@dechra.com before the closing date of July 20th 2012 to be eligible for the draw. For further information about Celox Veterinary, please visit see www.dechra.com
Virbac is offering its customers a discount on subscriptions to Vet Care Consult, an interactive veterinary medicine and anatomy tool designed to improve client understanding and aid compliance.
Vet Care Consult, designed by MediProductions with advice from veterinary specialists, uses more than 600 3D graphics, animations, videos and other imagery to help veterinary staff explain diagnoses and to discuss therapeutic options.
The veterinary surgeon or nurse selects the target species, then the relevant organ or system. A range of animations and videos are then offered to help explain their recommendation. The tool includes the option to email owners a link to a specific animation or video so that they can discuss the recommended treatment with family later. It can be used on a PC or tablet and is also available as an iPhone app.
A single user subscription normally costs £41 per month or £410 per annum.
Chris Geddes MRCVS, Senior Product Manager at Virbac, said: "Gone are the days of scribbling diagrams on scraps of paper and whiteboards or pointing to a model of a stifle that has seen better days!
"Vet Care Consult harnesses the latest technology to help the veterinary team communicate more effectively with clients, helping them to understand their pets' health and wellness issues. Better communication leads to improved compliance which, in turn, helps to strengthen the vital bond between a practice and its clients."
For more information, contact your Virbac Territory Manager.
A new study, published in the Equine Veterinary Journal (EVJ)1 has concluded that whilst horse owners are increasingly looking to vets for worm control advice and use faecal worm egg counts more frequently, they remain largely unaware of the threat of resistance to dewormers and the importance of appropriate 'targeted' dosing.
The authors of the study say that although the findings are encouraging, they indicate that further effort is needed to help owners fully understand the issue of dewormer resistance, in order to help preserve the efficacy of dewormers currently available and protect the health and welfare of their horses.
According to the British Equine Veterinary Association (BEVA), resistance of equine gastrointestinal worms to the currently available dewormers is a serious problem. The association says small redworm are the greatest concern, given their very high prevalence, potential to cause life-threatening disease and high levels of resistance. Of the three classes of anthelmintic available for their control, there is now widespread resistance to benzimidazoles (e.g. fenbendazole) and tetrahydropyrimidines (e.g. pyrantel) and reduced effectiveness of macrocyclic lactones (ivermectin and moxidectin). With no new classes of dewormer on the horizon, it's essential that efficacy of existing effective products is preserved.
The study was conducted by a UK team, led by Claire Stratford, Horse Trust Clinical Scholar in Equine Medicine at the Royal (Dick) School of Veterinary Studies, and at Moredun Research Institute. The collaborators were also supported by funding from the Elise Pilkington Trust and Horserace Betting Levy Board.
The study examined equine helminth control practices in Scotland, and was based on responses from 193 questionnaires detailing the parasite control programmes of 993 horses and ponies. The results demonstrated a lack of awareness of the significance of dewormer resistance, with 86% of respondents stating that they were unaware of the presence of resistance on their yard. The majority were relatively unconcerned about dewormer resistance, assigning a score of only 6/10 (with 10 representing highest level of concern) when asked to grade how important they perceived it to be.
On a more positive note, many respondents stated that they involved their vet in planning control strategies. Faecal worm egg count (FWEC) analysis had been performed on 62% of yards and annual treatment frequency had been reduced accordingly. The macrocyclic lactones or related combination products were the most commonly administered products; however, owners did have misconceptions regarding the specific worms they should be targeting.
Although treatments licensed for use against encysted small redworm larvae were administered by 80% of respondents, only 57% perceived that they treated for this parasite stage. Similarly, only 78% of respondents believed they were treating for tapeworm when, in fact, 90% reported using a product licensed for tapeworm treatment.
While responses indicated increased implementation of strategic (44% respondents) or targeted control (40% respondents), variations in the apparent influence of the targeted approach on treatment practices suggested some confusion over this term. Claire Stratford said: "Targeted dosing involves using regular FWEC analysis to identify an individual's egg shedding level. This is currently considered best practice, when used in conjunction with annual dosing against encysted small redworm and tapeworm. The survey indicates a need for continued knowledge transfer, together with a consistent definition of 'targeted' treatment."
Professor Celia Marr, Editor of Equine Veterinary Journal said: "It's very encouraging to see that vet advice is being increasingly sought and it seems logical that the use of FWECs is rising accordingly. But, it is equally important that the information gained from the FWECs is used wisely. Resistance to dewormers is a major health concern that is with us right now and horse owners need to be made more aware of it."
Reference
The Webinar Vet has launched a new Scholarship membership which offers final year vet students unlimited access to its CPD webinars.
Webinar Vet founder, Anthony Chadwick MRCVS said: "We wanted to put something back into the profession and this seemed the ideal way to do so.
"All final year UK and international students are eligible to sign up, free of charge, for our small animal Platinum Membership - there are no hidden catches! This will give access to our weekly clinical webinars, practice management and nurse webinars as well as the huge archive of previous webinars to watch at their leisure or when they need information on a specific topic.
"Following a tremendous response at SPVS final year student conference over 100 have signed up so far. As well as the webinars students also receive regular blogs, e-newsletters and Platinum discounted rates on all additional specialist webinars. We also welcome international vets too as part of our mission of making high quality affordable CPD accessible to vets worldwide - and you can't get more affordable than free!"
For free membership go to http://thewebinarvet.com/studentscholarship or contact the Webinar Vet on 01513 240580.
The masterclass, which will be 50% lectures and 50% practical, will give veterinary surgeons with some experience in neurology with the opportunity to develop their skills under the guidance of neurosurgeons, Dr Andrew Craig, Dr Harry Scott and Dr Nadia Shihab.
The course aims to equip delegates with the confidence to perform a range of procedures, including routine hemilaminectomies, corpectomies and ventral slots. It will also offer a grounding in lumbosacral stabilisation, thoracolumbar fractures, disc associated wobblers syndrome and atlantoaxial subluxation.
Dr Alison Babington MRCVS (pictured right), Business Development Coordinator at Improve International, said: “Veterinary neurology is a rapidly developing discipline and this Masterclass course offers delegates and their practices a welcome opportunity to reduce referrals and generate additional revenue by providing the skills in-house to deal with the increasing number of neurological cases.”
The masterclass is limited to 18 delegates.
For more information, visit www.improveinternational.com or call 01793 759159.
The programme starts in January 2022 and places are on a first come, first served basis.
The BSAVA says the new programme is designed primarily for veterinary surgeons working in small animal practice who have a particular interest in diagnostic imaging. The aim is to provide participants with the knowledge and expertise they need to choose the most clinically relevant diagnostic imaging technique confidently and competently.
Participants will also learn how to interpret images obtained with radiography and ultrasonography accurately and enhance their understanding of more advanced imaging techniques.
The programme is designed to allow part time study and comprises 75% core teaching with a 25% elective component, allowing participants to personalise their study to meet their clinical needs. The in-person attendance part of the programme focuses on hands on practicals and workshops.
The online units for the programme will contain both pre-recorded webinars as well as interactive live sessions with the unit teachers. Students can also choose one of the two currently available electives to focus on at the end of the second year: either ‘Enhanced Ultrasonography’ or ‘Enhanced Cardiac Imaging’.
Lucie Goodwin, Head of Education said: “The certificate has been designed to take into account the caseload and facilities in primary care practice ensuring that it is relevant, and the skills students learn can be directly applied to practice. An increased amount of content delivered online means that the certificate is more accessible to vets around the UK and overseas, minimising travelling for attendance days, which are mainly for practical sessions. We are also pleased to be able to offer an elective component to this PGCert and following feedback from students, will look to develop further electives.”
The programme will be assessed by written exams, a case diary and a case book. Successful completion will lead to the award of BSAVA Postgraduate Certificate in Small Animal Diagnostic Imaging (BSAVA PGCertSADI).
To apply, visit the BSAVA website here. If you have any questions about the certificate, you can contact certificate@bsava.com.
Avis includes over 350 articles, images, client factsheets, and diagnostic trees about avian diseases, diagnostic techniques, medications, legislation and parasitology, with a particular focus on domestic poultry.
The publishers say that content on Avis is authored and reviewed by leading avian veterinary specialists, including the St David’s Poultry Team, which has over 350 years of poultry veterinary experience.
Vetstream CEO, Dr Mark Johnston MRCVS said: We are really delighted to have worked with such a strong contribution from the St David’s Poultry Team whose experience in commercial flocks is provided to veterinarians being presented with smaller flocks.
"We have also had significant additional contributions for this launch edition of Avis across a broad range of poultry veterinary expertise.
"We want as many people as possible to take Avis for a “test flight” and so will be providing free access to all Vetlexicon subscribers for the month of June.”
www.vetlexicon.com
The National Association of Veterinary Physiotherapists (NAVP) is calling for the Royal College of Veterinary Surgeons (RCVS) to establish an independent register of veterinary physiotherapy practitioners. According to the Association, such a register would eliminate individuals practicing without proper training and qualifications and raise the standard of veterinary physiotherapy by providing a disciplinary role.
NAVP President and leading veterinary anatomist Dr Sue Kempson is heading the NAVP campaign for the establishment of an independent register. In a letter to the President of the RCVS, Dr Kempson said: "Recognition by the veterinary profession of the role of physiotherapy in post-operative rehabilitation and in supporting both companion and performance animals is growing. However, we do believe that referring veterinary surgeons are increasingly faced with a dilemma caused by the wide differential between qualifications offered by the various organisations representing practitioners in areas such as physiotherapy. There is an urgent need for a distinction to be made between these different types of qualification. To this end, there should be a clearly defined independent register of practitioners with appropriately validated qualifications which are clearly understood by the veterinary profession."
In partnership with Harper Adams University College, the NAVP has introduced a fully-validated post-graduate course in veterinary physiotherapy which offers a choice of Post-Graduate Diploma or Masters Degree. Only one other professional body, the Association of Chartered Physiotherapists in Animal Therapy (ACPAT) currently offers a similar qualification at this level.
Dr Kempson said: "The establishment of a register of physiotherapists would greatly assist vets and their clients to make informed decisions on their choice of therapist. It would eliminate those individuals without proper training and qualifications and help raise the standard of veterinary physiotherapy by providing a disciplinary role. At present there are no sanctions on those people practicing without the necessary qualifications or those whose work is sub-standard or who are guilty of professional misconduct.
"We do not believe that such a register should rest with any individual professional body or be affiliated to specific educational courses. To have authority, it requires independence and a register held under the auspices of the Royal College of Veterinary Surgeons would carry the credibility that the veterinary profession requires."
The British Equine Veterinary Association (BEVA) has issued guidelines to help vets employ overseas veterinary graduates successfully.
BEVA says that whilst employers should not discriminate based on nationality, language or place of graduation, it believes they have a duty to ensure all employees have the required level of linguistic and clinical skills to enable them to undertake their role safely and effectively.
The advice explains how to interpret English Language Qualification test results, highlights European Veterinary Schools that have not been approved by European Association of Establishments of Veterinary Education (EAEVE) and reminds employers that compulsory Extra Mural Studies (EMS) is unique to veterinary schools in the UK and Ireland.
Each year many foreign veterinary graduates register to work in the UK. By providing this advice BEVA hopes that employers will find it easier to navigate the differences between graduates from various veterinary schools across Europe, to uphold the reputation of the profession.
Mark Bowen, President Elect of BEVA, said: "At a time when politicians are debating language skills amongst medical graduates, it is useful to remind employers of the complex language skills required to provide the public with the service they expect. This guidance should assist employers in identifying the skilled workforce they need, while navigating the complexities of different English Language Qualifications and different veterinary qualifications."
Tim Greet, former BEVA President and a candidate for RCVS Council, said: "Whilst not condoning any discrimination based upon nationality, it seems only common sense to make sure that a new employee, from whatever background, can cope with the necessary level of communication, so fundamental in modern veterinary practice. A certain level of practical skill should also be expected to avoid compromise to patient welfare and to underpin continued professional development."
The Veterinary Schools Council is supportive of the guidelines. A spokesperson for the Council said: "It is a valuable document that should be helpful to any employer who is considering recruitment of a veterinarian from the EU."
For further information and to download a copy of the document visit www.beva.org.uk
The Human Factors aspect of the course considers how interactions between people and their environment can affect patient care and outcomes.
Systems Thinking looks at how well-designed systems in practice can help achieve better results.
Pam Mosedale, Quality Improvement Clinical Lead at RCVS Knowledge said: “When’s the last time you thought about the impact human interactions between your team are having on your patients?
"What about the processes you use to deliver care?
“Every veterinary professional wants to achieve good outcomes, but the role that Human Factors and systems can play is sometimes overlooked.
"Making sure that your processes are well-designed, and understanding how the people in your team interact with them can optimise the quality of care you provide, while improving team wellbeing."
“That is why we’re delighted to announce the launch of free, practical support on Human Factors and Systems Thinking for all veterinary teams.”
learn.rcvsknowledge.org
Pfizer is giving away a free equine weigh tape with every purchase of Equest & Equest Pramox (while stocks last), to help encourage accurate treatment against encysted small redworms this season.
According to the company, Equest & Equest Pramox are the only wormers in the UK that treat encysted small redworm in a single dose. Using a weigh tape to work out their horse's weight will help your clients avoid under dosing, which increases the risk of resistance development.
Pfizer says small redworms are the most common worms found in horses today. They can pose a very serious health risk to horses and it's important for owners to make sure that they are treated properly during the autumn or early winter.
Small redworms can grow up to 2.5cm in length and are thin and reddish in colour. Small redworm eggs are passed in the faeces and then hatch on pasture and continue to develop into more advanced larval stages before being ingested by the horse as it grazes. The larvae burrow deeply into the wall of the gut where they encyst and may account for up to 90% of the redworm burden in the horse1. Encysted small redworm will not show up in a Faecal Worm Egg Count - even if the horse has shown a negative or low count it could still be harbouring several million encysted small redworms2.
Encysted small redworms can remain dormant inside a horse for up to two years, but they usually 'wake-up' in late winter or early spring, developing and emerging from the gut wall all at the same time. In severe infestations mass emergence can lead to a disease syndrome known as 'larval cyathostominosis', causing diarrhoea and colic with up to a 50% mortality rate3. Young horses of less than six years of age can often be at higher risk of the disease3 but small redworm can cause life-threatening illness at any time of year and in any age of horse.
Ben Gaskell, Pfizer's veterinary adviser said: "Treating encysted small redworms successfully in the late autumn or early winter is important to avoid the risk of larval cyathostominosis. It's important to advise your customers to choose a product that is licensed to treat the worms they are targeting and that they give the correct dose, by weighing their horse beforehand, as this will help preserve the efficacy of the drug used."
Pfizer's Does your wormer measure up campaign is backed with point of sale materials and a media campaign. To receive a free weigh tape, valued at £7 your clients need to buy a tube of Equest or Equest Pramox, fill in an application form and send Pfizer the batch and expiry flap from the pack. Pfizer will then send them a FREE Weigh Tape while stocks last.
For further information contact your Pfizer Account Manager.
References
1. Bairden K. et al (2001) Veterinary Record 148, 138-1412. Dowdall S.M.J. et al (2002) Veterinary Parasitology 106, 225‑2423. McWilliam H. et al (2010) International Journal for Parasitology 40, 265-275
The company points to the well-known veterinary mental health and suicide stats, such as the study by the American Veterinary Medical Association, carried out on 12,000 veterinarians in the U.S. from 1979 to 2015, which found that vets are 3.5 times more likely to commit suicide than the general population.
The company says the new website offers personalised self-care formulas to help veterinary professionals counteract the stress derived from their work.
There are three sections: Emotional Health (Vet Voices), Vet Yogi and Eat Well Vet.
The content is a little thin at the moment, more of a consommé than a thick leek and potato, but no doubt more will be added over time.
For more information, visit https://www.happyvetproject.com
The event will include empowering talks by Vet Empowered founders Katie Ford and Claire Grigson MsRCVS.
Expert guests include Aoife Smith, an ex-RVN and psychotherapist, Chloé Hannigan from VetYogi and Jo Kelly, a registered veterinary nurse and accredited nutritional therapist.
There'll be hands-on workshops and immersive activities aimed at challenging comfort zones, fostering connections, and cultivating a mindset of growth and empowerment.
The organisers say Vet Empowered Live also offers the chance to connect with like-minded professionals, share experiences, and build a supportive community of peers committed to personal and professional growth.
Katie said: "We're thrilled to bring Vet Empowered Live to life and provide veterinary professionals with a unique opportunity to invest in their personal development.
"Our mission is to empower individuals to unlock their full potential, overcome obstacles, and create fulfilling careers on their own terms.
"We are passionate about providing a safe and inspiring space to do this."
Tickets cost £150 and include six hours of CPD and food and drink throughout the day.
https://www.eventbrite.co.uk/e/vet-empowered-live-confidence-beyond-manchester-2024-tickets-775605325407
https://www.vetempowered.com
The Royal College of Veterinary Surgeons Charitable Trust is offering a bursary for one delegate to attend the Veterinary Biomedical and Pharma Sciences (VBMPS) Congress on 15 and 16 October 2012 at the ICC in Birmingham.
Members of the RCVS with an interest in 'one health' are eligible to apply. Entrants are asked to explain, in no more than 400 words, their interest in the concept of one health and why they should be granted a bursary.
Entrants should also demonstrate how they would disseminate their learning from the event to the wider veterinary community.
Entries should be sent to grants@rcvstrust.org.uk by Monday 3 September 2012, and the winner will be notified within two weeks.
The bursary winner will be given a delegate pass worth £175 for entry to the conference and admission to all scientific sessions. Reasonable transport costs and accommodation will be reimbursed.
Further details are available at http://trust.rcvs.org.uk/grants-and-collaborations
As well as recycling its own blister packs used for pet medication, White Cross Vets, which has 21 practices, is urging local residents to bring in their empty blister packs to be recycled in a collection box in its reception areas.
MYGroup will process the collected blister packs, separating it back into its constituent parts so it can be fed back into supply chains and used to make new materials, including MYboard, a product which is used for construction, joinery, shop and event fittings.
Tom Ward, clinic director from White Cross Vets in Guiseley, said: “Very few local authorities or waste companies can recycle blister packs, which are used to package tablets and pills, meaning they usually end up in landfill or incineration.
“As a practice we use thousands of blister packs every year and we’re conscious that we need to look after our environment, so when we discovered there is now a ground-breaking recycling solution through MYGroup, it was obvious we needed to get involved.
“We’re also pleased to be able to make it available to local people in the surrounding area who can collect the blister packs they use at home and drop them off with us for recycling, regardless of whether or not they’re a client or even a pet owner.
"The initial feedback we’ve received has been very positive and we’re now beginning to see more and more blister packs being recycled each week as the scheme begins to grow.”
Steve Carrie, group director from MYGroup, said: “MYGroup offers the only circular solution on the market for recycling blister packs and we’re only just getting started in this critical waste space to save such a ubiquitous item from landfill or incineration.
MYGroup launched its first blister pack recycling scheme earlier this year across a series of GP surgeries and pharmacies in York, with over 185,000 waste blister packs collected so far.
Each full box that White Cross Vets collects carries an approximate carbon saving of 30kg, which is roughly the equivalent of driving nearly 800 miles in a car.
https://mygroupltd.com
The Registrar and Secretary of the Royal College of Veterinary Surgeons, Jane Hern, has announced that she will be standing down at the end of the year.
After 15 years in the job, Jane says she has been pleased to oversee a number of significant reforms and new initiatives in her time leading the organisation, but has decided that it is time to move on and pursue other interests.
The College says it is now embarking on a comprehensive review of its governance, committee and management structures, during which the Officers and Council will consider how best the executive should be led in future.
Jane said: "I have greatly enjoyed my time with the College and the Trust. Working with a profession held in such high regard by the public has been a real pleasure. I wish veterinary surgeons, veterinary nurses and all my colleagues all the very best for the future."
The President, Dr Jerry Davies said: "The Royal College has been very fortunate in having the benefit of Jane's wisdom and guidance for so many years, and we wish her every success in the future."
Senior educators came from both UK and international veterinary and nursing schools to discuss and agree approaches to teaching contextualised care in first opinion practice for the first time.
The workshop aimed to give delegates an understanding of what contextualised care is and why it is important.
It also covered the types of clinical training settings that are conducive to supporting contextualised care learning.
Delegates then discussed the challenges associated with contextualised care learning in community-based clinical training settings.
They included: perceived conflicts between educational and commercial interests, a lack of previous formal teaching of contextualised care (during education), and the absence of established culture (and experience) of undergraduate teaching in clinical practice.
Workshop co-presenter and CVS’ Equine Development Lead Charlotte Sinclair, said: “Most veterinary graduates will enter primary care practice upon graduation and we know the majority of new graduates and employers agree that graduates are not prepared to practice contextualised care. The consequences of not being prepared include a tension between presumed ‘gold standard’ and the realities of practice, stress and moral distress.
“We hope that our landmark workshop will go some way towards helping trainers to support graduates in developing authentic communication skills, building client rapport, creating shared decision making, and being outcome focused. As true contextualised care relies on all of these skills.”
The advice includes how to:
The BVA says its position on AI is to encourage vets to have a positive, proactive and open-minded approach to veterinary AI technology while being aware of its potential ethical risks.
As well as urging all veterinary professionals to understand AI and follow the above principles when using it, recommendations in the policy position call for all veterinary workplaces to develop AI use policies, to undertake thorough risk assessments and develop resources to help vets understand how AI tools work and how they can be evaluated.
The policy position also calls for the wider sector to create international governance and explainability standards for veterinary AI tools, to develop active regulation of veterinary AI tools used in the UK by the country’s veterinary regulators and for AI tech developers to provide transparent validation data.
British Veterinary Association President Dr. Rob Williams MRCVS said: “The AI revolution is here to stay and brings with it both important opportunities as well as challenges for the veterinary profession.
"Having a positive and open-minded approach that views AI as a tool to support vets and the wider vet team is the best way forward to make sure that the profession is confident applying these technologies in their day-to-day work.
"The general principles developed in BVA’s new policy position offer a timely and helpful framework for all veterinary workplaces considering the safe and effective use of AI technologies.
“Vets must also be involved in the development process for AI tools as early and as frequently as possible so the profession can lead from the front when applying these emerging technologies, to ensure we continue to deliver on our number one priority of supporting the highest levels of animal health and welfare.”
Data from BVA’s Voice of the Veterinary Profession survey shows that 21% of vets working in clinical practice are already using AI tools, with the most commonly reported benefits being data interpretation, improved diagnostic testing and time saving.
However, vets also noted potential risks, most commonly the possibility that results are interpreted without context or follow up checks, an over-reliance on AI undermining human skills, and a lack of data protection.
To help tackle this, BVA has developed a risk pyramid that classifies the risks of some of the more common or considered AI use cases in different veterinary settings from ‘minimal’ to ‘unacceptable’.
The organisation has also published a set of questions that vets should ask software companies when undertaking risk assessments.
Rob added: “We know that the degree of risk in AI use exponentially increases with the degree of autonomy an AI tool has.
"This risk pyramid is a handy reference for vets looking to incorporate AI in their work, with tasks lower down the pyramid such as marketing or clerical tasks able to be undertaken with more confidence of safety than those closer to the top, such as automated diagnosis or clinical decision making.
"As use cases move closer to the top, the importance of following the principles set out in BVA’s policy position becomes more critical as the impacts on animal health and welfare, professional standards, and people will be more significant.
I’d urge all colleagues to take a look at this risk pyramid alongside the general principles.”
www.bva.co.uk/artificial-intelligence
Bayer has unveiled a major TV marketing campaign to promote Drontal.
An advertising campaign featuring the Drontal Schnauzer will run for two months. In addition, the company is sponsoring the TV series The Dog Whisperer, which is due to be aired from October to December this year.
The company is also launching a competition to enable owners to show off their pets and win a number of prizes. They include appearing in a double page spread in Your Dog and Your Cat magazines, holidays at pet-friendly hotels, digital cameras, shopping vouchers, pet accessories and much, much more! Pet owners will be able to submit photos, videos and stories to http://www.mypetsuperstar.com/ which has four competition categories:
Dan White, Drontal product manager said: "My Pet Superstar aims to celebrate the unique traits and talents that make us love and take pride in our pets. Visitors to the website will be able to vote for their favourite entries and even post these to their Facebook and Twitter accounts. With four very different categories, this competition will be wide open to all dog and cat owners. Our motto is that healthy pets are happy pets, and we will use the competition to remind dog and cat owners about the benefits of regular worming.
Practices can get involved by displaying waiting room materials including A4 static window posters, shelf wobblers and mobile hanging devices by calling 0845 257 4798.
Macahl Animal Health, a new veterinary company which took over the manufacture and distribution of Oralade in the summer, is to make its first appearance at the London Vet Show later this month.
The company will be highlighting its Feed Don’t Fast campaign designed to encourage veterinary professionals to take a much more proactive approach to the early feeding of patients to improve patient outcomes.
Macahl Director Anthony Mackle said, “The Feed Don’t Fast campaign is gathering momentum. We’ve been encouraged by the feedback we’ve had from veterinary practices starting to look at the nutritional needs of their in-patients much earlier than they did before. Rather than waiting to see if a patient will eat or not, they are starting to be more nutritionally-aware, and prioritising feeding in the same way that they prioritise the administration of clinical care or medication. The case studies we’ve received show a clear benefit in early nutrition assisting recovery.
“But we don’t want to sit back and wait for the message to make its own way round: it’s an urgent need. We have to flip the notion of delaying feeding or fasting patients until the gut settles down or they have recovered from whatever condition they were admitted for. Science has moved on. The protocols for human patients recommend early intervention with appropriate nutrition and we need to get this message out to give the same benefits to our pet patients. This is why the educational message of Feed Don’t Fast is so important.”
Macahl says it is making education a key feature of its stand at London Vet Show with technical updates on early feeding of patients and the opportunity to sign up for nutrition and critical care feeding webinars. Staff will be on hand to explain the benefits of early day 1 microenteral feeding to help with the optimal functioning of the gut, and maintenance of the gut-associated lymphoid barrier. The company will be offering a special buy-two-get-one-free LVS promotion on its leading microenteral and rehydration product, Oralade, as well as giving away free dog- and cat-shaped ice cube trays to encourage practice staff to freeze left-over product for further use.
A new website, www.oralade.com will also be launched at London Vet Show which will allow veterinary professionals to access educational materials and videos, and sign up for new and recent webinars.
For more information, visit: www.feeddontfast.co.uk or telephone Macahl Animal Health on (0)28 8778 9245
Petplan has announced the winner of the 'ChiWOWhua' competition which took place at BSAVA Congress in April, and offers a guide to pet insurance in practice.
Alfreton Park Veterinary Hospital was chosen out of more than 800 entries from across the UK. The staff at the practice were delighted after winning £1000 which they plan to spend on computer equipment which includes a new laptop and a state of the art printer.
Matt Ingram, Partner at Alfreton Park Veterinary Hospital commented, "We were absolutely ecstatic when we found out that we won the competition. The prize money will allow us to promote pet health through weight watcher clinics by taking before and after photographs of clients' pets and educate our clients about responsible pet ownership. We will also use it to document the progression of a case study as part of our 'Pet of the Month' programme. We are very grateful and would like to thank Petplan for their ongoing support in the veterinary industry".
The competition's objective was to inform veterinary staff about the simple ways for practices to promote pet insurance to their uninsured client. There is still some confusion amongst staff as to what they can and cannot talk about. With this in mind, Petplan has produced a "Siameasy guide" for veterinary practices to show just how quick and easy promoting pet insurance can be. This guide provides ideas on when to mention insurance, the promotional materials available from Petplan as well as guidelines on insurance regulation.
Petplan says all practices can promote the benefits of pet insurance regardless of their regulatory status. For a free copy of the Siameasy guide, email vetline@petplan.co.uk or call Vetline on 0800 316 8800.
Anyone unable to attend the latest in the increasingly popular BVA Animal Welfare Foundation discussion forums, held in May, can now catch up on the presentations on VETS.TV - the new web TV service currently being piloted by BVA - which can be accessed at www.vets.tv.
All the presentations, including ‘Put your money where your mouth is - can people afford animal welfare in food production', ‘Designer animals or breeding for welfare' and ‘Electric aid or shock collar' as well as the Norman Hayward Fund sponsored session - which included presentations on both the British Equine Veterinary Association (BEVA) and Edinburgh University laminitis studies and the casualty slaughter of sheep - along with the Chair of the BVA:AWF Trustees, Carl Padgett's summary of the day, are now available online to view at your convenience.
Also new on VETS.TV is an interview with Young Vet Network (YVN) senior graduate BVA Council representative, Louisa Rance who talks about the work of the YVN and how it is helping newly qualified vets with the challenges faced after leaving vet school and a series of videos, courtesy of Farmers Weekly, on Bluetongue - what it is, how it is transmitted, the symptoms and vaccination advice.