A further 1,200 practices outside Europe have also embraced the scheme, which ISFM has been running with support from Purina.
There are signs that this number is set to grow. In a survey conducted by ISFM and Onswitch at BSAVA Congress this year, more than 80% of veterinary surgeons and nurses were aware of the Cat Friendly Clinic programme and over 20% said that they were working towards accreditation.
The charity says that in addition to this growth in the number of accredited practices, there has been a more general move in the profession towards positive action for the welfare of cats in daily practice, often championed by veterinary nurses.
It is often the nurses, says the charity, who have implemented the changes required to create a less stressful environment for cats. It is the nurses too who have reported changes in the behaviour of cats within the clinic. With less stress and aggression in the clinic, cats are easier to handle and owners are much happier with the relationship between them, the cat and the clinic.
Andy Sparkes, ISFM Director said: "It is so exciting to see the changes which are happening – not only are we improving our veterinary care, but we are making the whole veterinary experience better for cats and their owners.
"Clinics also notice a difference in practice revenue, as well as having very happy clients. Clients notice the difference in their cats’ behaviour and clinics become known for being cat friendly. Previously it has been difficult to market the clinic to cat clients who need a very different message to dog clients.
"The benefits of having everyone in the practice on the same cat friendly page are many: nurses' lives are made easier by having calmer cats to deal with, vets can carry out procedures more easily because cats are less aggressive, and owners receive the same cat-friendly message about cat care no matter who they speak to within the clinic. Most importantly, the patients themselves are less stressed, less fearful and more likely to have a successful diagnosis and treatment. This leads to more satisfaction, more success in treating cats, and to much better cat welfare.'
According to the charity, veterinary practice architects and designers are also taking on the idea and most new premises are now being built with separate waiting areas for cats and separate feline hospital wards.
Matthew Rees of Technic, the hospital cage manufacturer, says he has noticed "a significant and quite dramatic increase in both the awareness and desire to achieve ISFM Gold Cat Friendly Clinic accreditation".
The company has designed a new range of ISFM gold standard cat pens. Matthew said: "The CFC scheme has also made a huge difference to us as manufacturers – with International Cat Care’s assistance and straightforward advice, we have now started to understand cats and in fact 'think feline’! Our products are without doubt far better due to this and ultimately it is the cats of the world that will benefit."
Inga Feller Devaud, from Purina said: "The Cat Friendly Clinic programme is changing veterinary practice for good. Our aim is that cats will no longer be treated as small dogs and that the veterinary experience for cats and their owners will be much less stressful, and barriers to visits will be removed, improving both preventive healthcare and speed of treatment for ill cats. Purina is delighted to be partnering with International Cat Care and ISFM at the forefront of these changes."
For more information on how to become a Cat Friendly Clinic, visit: www.catfriendlyclinic.org
The aim of the study was to assess the adverse effect profile of each individual AED by analysing all available data that has been published for each specific AED and then evaluating how reliable the data was. The study was published in BMC Veterinary Research (DOI: 10.1186/s12917-016-0703-y).
To do this the researchers gathered, screened and assessed all the information published in peer-reviewed journals and publications. The individual studies were then evaluated based on the quality of evidence, study design, study group sizes, subject enrolment quality and overall risk of bias. The results, say researchers, now provide a new and more objective insight into the tolerability and safety of the AEDs.
Co-author of the study, Marios Charalambous, said: "We recruited systematic and statistical methods to combine, compare and summarize the results of independent studies and, therefore, create more objective and reliable conclusions based on the current evidence. It was a time-consuming, demanding and challenging process, but we are sure that we provide the clinicians now with essential information which they can use for daily practice."
By reviewing, assessing and untangling the vast amounts of data, the researchers found that much of the evidence for the medical treatment of canine epilepsy was based on subpar reporting of adverse effect and in studies that were below the expected standard. They say that only in recent years can the quality of studies carried out be considered adequate.
Professor Holger Volk, Clinical Director of the RVC Small Animal Referral Hospital and Professor of Veterinary Neurology and Neurosurgery (pictured right), said: "Not only does this study offer a new perspective on the management of canine epilepsy, but also highlights the importance of the need for trials which provide high quality evidence in order to have more reliable and objective results about the safety and tolerability of the AEDs in veterinary medicine."
Dr. Dave Brodbelt, Senior Lecturer in Companion Animal Epidemiology, added: “This is a valuable addition to the body of literature on canine epilepsy, highlighting safety issues and adverse events related to its management and adding further depth to the evidence base relevant to practicing vets."
The day-long CPD course will everything from routine neutering and vaccination, to common presentations like gastrointestinal stasis, renal disease and osteoarthritis, through to more advanced surgical challenges, such as the management of auricular and dental abscesses, liver lobe torsion and small intestinal obstructions.
The day will be divided into lectures given by Marie and Richard, starting with the more common clinical scenarios before extending into the more challenging cases.
Delegates are also invited to prepare any tricky cases to discuss in an open session at the end of the day.
The course costs £300 per delegate, including tea, coffee and buffet lunch plus electronic course notes.
https://evolutionexoticsreferrals.co.uk/cpd-booking-form
At the roundtable, Liz Barton MRCVS, Head of Communications at Vet.CT, spoke about the application of AI in clinical practice, including in preventative medicine, diagnostics, treatment and prognostics.
Liz highlighted how the use of AI tools in clinical practice for tasks such as pattern recognition had led to many unforeseen and unexpected benefits, for example by picking up things that humans may not.
Dr P-J Noble, Senior Lecturer in Small Animal Science at the University of Liverpool, explained how AI tools had proven useful in processing, assessing and annotating qualitative data gathered through the university's Small Animal Veterinary Surveillance Network (SAVSNET) once they were programmed to recognise certain patterns, saving lots of research time and costs.
Dr Chris Trace MRCVS, Head of Digital Learning at the University of Surrey, spoke about AI use in higher education and how it has already started to be used beneficially both as a teaching and learning aid, as well as for assessment and feedback.
In the afternoon session, groups of delegates were asked to discuss practical questions over AI use in the veterinary professions and how it might be regulated.
There were discussions on how to help vet and VN students make the most of AI in learning and assessment, responsible use of AI in clinical settings, the risks of not using AI, how veterinary professionals can work with animal owners and keepers to ensure the safe and productive use of AI, and whether AI-led devices should be regulated.
Lizzie said: “This was a really positive and exciting event that involved a heady mix of trepidation over the risks and implications of AI now and into the future, and optimism over the beneficial impact it could have for education, diagnosis, treatment and patient outcomes.
"The discussions have certainly given us at the College a lot of food for thought on how we can put in place guardrails and guidelines on the appropriate use of AI in the veterinary sector.
“This is an area of technology that is evolving so rapidly that it would not be effective for us to put in place specific guidance for the use of AI tools, but instead we will be looking at how we can regulate the use of AI in the round and ensure our principles are sufficiently future-proofed to keep up with the pace of change.
“Any regulation will start with first principles, such as transparency and honesty around the use of AI in veterinary practice, the minimisation of potential risks, and the continuing importance of professional accountability for decision-making, even where such decisions may have been heavily influenced by the use of AI tools and AI-generated data.”
The input gathered from the roundtable will now be considered by a range of RCVS committees over the coming months.
A full report of the event will be published this summer.
National charity Canine Partners, which provide specially trained assistance dogs to people with disabilities, will benefit from an Eastbourne vet's efforts to run the Brighton Marathon on Sunday 10th April in less than 3.5 hours.
Simon DeVile is undertaking a gruelling training scheme, covering up to 50 miles a week, to ensure peak performance when he takes to the streets to raise money for Canine Partners - a charity close to his heart.Simon, 44, is one of the partners at St. Anne's Veterinary Group in Eastbourne. He started running to keep fit in 2006 and has since run the London Marathon twice and the Beachy Head Marathon three times. Simon regularly comes into contact with canine partner puppies because a local fundraiser and puppy parent is one of his clients. His own dog is also part of a locally bred litter, five of which went on to train as canine partners.Simon said: "I wanted to enjoy a new marathon experience this Spring and Brighton proved very popular last year. My aim is to enjoy the race but hopefully get below 3hrs 30 mins and raise money for Canine Partners. I am very aware what an important role these dogs play in the lives of a person with disabilities. I am also continually impressed with the way Canine Partners look after the dogs in their care so well."
If you would like to support Simon's efforts, visit: http://www.justgiving.com/Simon-DeVileCanine Partners still has charity places available for The Brighton Marathon. If you would like to take up the challenge, please contact Jill Green on 01730 716014.
Bayer Animal Health has announced that following the success of its educational TV advertising campaign, which ran earlier this year and promoted the need to worm cats, a second advertising campaign will now run in September.
Bayer (makers of Profender Spot-on solution) says its first campaign, which ran in May, had the principal aim of driving pet owners to their vet to ask about spot-on worming for their cats.
As part of the same campaign, research was conducted on cat behaviour by interviewing cat owners and attaching 'cat cams' and 'cat navs' to nine cats around the country. The results were analysed by cat behaviour expert Roger Tabor and can be found on the website www.spotonwormer4cats.com/, both as a short video documentary and a 24-page report, entitled 'The Secret Lives of Cats'.
A consumer PR campaign was also run in parallel with the TV advertising, which Bayer says was very successful in attracting entrants to a competition to find the cat with the biggest personality. Winners of the Cats with Cat-titude competition have now been announced and profiled on www.spotonwormer4cats.com.
Dan White, Profender product manager, said: "Post campaign market research revealed there was a 5% increase in the awareness of spot-on cat worming.
"The second phase of TV advertising - using the same advert but without the online competition - will start on 4th September and will build on the success of the previous advertising. And over the following three weeks, it will be broadcast on ITV1, ITV2, Channels 4 and 5, and Sky One, and is expected to reach 7 million of our core target audience."
Veterinary practices can obtain a subtitled version of 'The Secret Lives of Cats' documentary to play in their waiting rooms, and a wide selection of support materials, by contacting their Bayer Territory Manager.
The veterinary buying groups VetShare and London Vet Forum (LVF) have announced that they have merged to become the VetShare Buying Group.
VetShare Buying Group says that merger will ensure it has the resources and capabilities to compete in an industry that is increasingly made up of larger merged animal health suppliers.
The venture was prompted by a decision by London Vet Forum to offer itself up for a merger or sale with the aim of attracting better discounts for its members. It then interviewed a shortlist of candidates and says VetShare come out on top principally for its clarity and competitive discounts negotiated with the manufacturers.
In addition, VetShare and LVF shared some ways of working - members handle their own wholesaler invoice with the wholesaler-practice relationship remaining intact, allowing discounts to be rebated as a separate transaction. This means that members can continue to do business as before, while also benefiting from being part of the new, larger buying group.
Vet Ruth Gray, VetShare Director, said: "We are very pleased to have been chosen by the LVF directors to take their members into the future. We are the only major buying group without reps on the road and yet are now perhaps the largest buying group in the UK. We started VetShare initially to help our own practice achieve better discounts with the assumption that if we set up the perfect model for us then it would probably also be perfect for others. In hindsight, I think our assumption was right and this merger will mean even better discounts with new and exciting opportunities for existing members of both groups".
For more information on membership and the merged group, visit www.vetshare.co.uk or call Ruth on 0800 7566636.
The event will again be held at Loseley Park in Surrey, on Friday 9th and Saturday 10th June 2017.
New for 2017, VET Festival will be introducing an Internal Medicine stream which will cover the themes of Emergency & Critical Care, Endocrinology, Cardiology, Reproduction, Respiratory and Small Furries.
There will also be a new stream dedicated to Rehabilitation, which will join Orthopaedics, Neurology, Oncology and Soft Tissue, Nursing and Management and Motivation. Delegates are free to join any lecture at any stream and attendance to VET Festival will contribute towards their CPD.
Professor Noel Fitzpatrick, who conceived VET Festival, said "The aim of the VET Festival is very simple – to provide the best veterinary education in the world so as to ensure the best standard of care for our animal friends, delivered in the most exciting environment on Planet Earth where all of the finances return to helping the animals.
"I believe that people who love companion animals will be aware of our need to receive the very highest level CPD and that both delegates and exhibitors deserve real value for money. I’m determined that the festival is firmly focussed on the greater good of the welfare of animals entrusted to our care – and on maintaining the fire in our bellies that we first had when we signed up for this vocation.
"My dream is to create a Glastonbury for Veterinary Medicine in my lifetime and that VET Festival will be the most interesting, innovative, exciting, dynamic, informative, career-enhancing and personally fulfilling veterinary CPD in the world.
"I have absolutely zero doubt that within five years VET Festival will be a key event in the veterinary education calendar for one simple reason, and that is we reinject the happiness into the reason why we started this journey in the first place. We want delegates to feel love for their profession and respect for everything that they do.
"Most importantly I want people to feel fulfilled because every single day that they go to work as a veterinary professional, they don’t really do it just for monetary gain. They do it because they want to make a difference. When the delegates leave VET Festival, I want them to know that they have made that difference."
Brian Topper, Managing Director of Centaur Services, one of the official partners of VET Festival 2016, said: "I think VET Festival is awesome. It’s different than anything we have done in the UK and US veterinary industry. It’s very timely as people are getting tired of the traditional route to education. This is a great opportunity and we are very happy to participate. I have been in the industry for 20 years and I have seen nothing like VET Festival. Wherever VET Festival goes, we will be here!"
The peer-reviewed manual, available for download from the VMG website, has been designed to be relevant for any veterinary business and has been developed following a review of the contemporary academic and business literature, with input from the VMG Board of Directors.
The Business Re-emergence Manual guides readers through three main areas that need to be considered as they emerge from lockdown:
VMG President Richard (Rich) Casey said: “Depending on the circumstances in which businesses entered the pandemic, it’s likely that they will be affected by a range of people, planet and profit-related issues as lockdown restrictions start to ease.
"Our Business Re-emergence Manual encourages veterinary leaders to take a step back and reflect on how their business was performing before the pandemic as a first step before starting to make plans for their future operations. Investing in this ‘thinking time’ now will enable them to ramp up more quickly and more effectively when the time is right. It is an evidence-based and highly practical tool which all veterinary businesses can work through and we hope they will find it useful as they start to plan for a successful future.”
To support veterinary practices and staff affected by the COVID-19 emergency, the Veterinary Management Group (VMG) is pausing subscription renewals for all of its existing members for three months, in effect, giving them three months’ free membership, including access to resources such as the Business Re-emergence Manual. It is also offering everyone in the sector the opportunity to join the association for three months, also free of charge.
VetCell, the veterinary stem cell technology provider, has appointed a new member of staff to accommodate the growing demand for its range of services and products, which includes equine stem cell treatment and the AcelereTM fPRP system.
VetSurgeon.org member Cathy Gurney, of CGA Sales Solutions Ltd, joins the company as Sales Consultant. Previously Cathy was the national sales manager UK and ROI at Hill's Pet Nutrition and brings considerable specialist sales and marketing expertise to the table.
"Cathy has been appointed to develop and extend our existing strong relationships with our quality veterinary clients across the UK and Ireland," said David Mountford, VetCell's chief operating officer. "She will act as a consistent conduit for the needs of and feedback from the equine veterinary industry and will be able to present our growing range of veterinary products and services within the context of our basis of sound science."
Guernsey-based vet, VetSurgeon member David Chamberlain has officially launched a revolutionary cat flap which synchronises with a cat's microchip to control access to the house. The Pet Porte Microchip Cat Flap is the first cat flap that works in conjunction with microchips and has already been winning awards.
Aside from allowing only the homeowner's cats into the house, the Pet Porte Microchip Cat Flap has a number of other interesting features. ‘Vet Mode' allows recognised cats in, but does NOT allow them out, useful when a trip to the vet is on the calendar. ‘Night Mode' uses an automatic daylight sensor to lock the door as ambient light levels drop, keeping cats inside and safe. An audible beep (which can be turned off) provides an alert when a programmed cat enters though the flap.
The Pet Porte Microchip Cat Flap recognises 15 digit UK/European FDX-B microchips. Owners of cats that have already beed chipped can check check compatibility with the Pet Porte's 'Chip Checker'.
The cat flap can recognise up to 32 microchipped cats, and programming it is very simple. When the unit is first installed, the owner holds down a green paw button for ten seconds and passes their cat under the porch for the microchip to be programmed into the system.
A review on Pet Porte's website caught my eye:"Just like to say how absolutely fabulous the cat flap is. I've slashed my cat food bill now I'm not feeding the entire street!" On top of that, as Pet Porte says, this system also encourages microchipping, an important part of responsible pet ownership.
The Pet Porte microchip cat flap is currently being marketed in the UK through veterinary practices and online from http://www.petporte.com/. For all sales enquiries call 01481 265 359, email sales@petporte.com or visit www.petporte.com.
Alternatively, 'Start a Conversation' directly with David by clicking the link on his VetSurgeon profile.
The British Veterinary Association has appointed David Calpin as its new Chief Executive. David joins the BVA from Defra, where he was a Deputy Director and has held a number of senior management roles. David's policy responsibilities have included climate change, GM crops, sustainable land management, and, most recently, bovine TB. For a period last year David was Acting Director for Animal Health and Welfare in Defra.
David has been in the senior civil service since 2005, and has substantial experience of both staff and financial management. He spent two years working in Brussels representing the UK Government in EU negotiations, and has lived and worked in France, South Africa and Brazil. Prior to joining the civil service, David worked for Barclays Bank.
BVA Chairman Derek Williams said: "David's appointment comes at a very exciting time for the BVA as we respond to the challenges set out by our members in our membership research 'Your BVA, Your Say'. David has a proven track record as a senior manager, extensive experience of managing stakeholder relationships, and an excellent understanding of the political climate in the UK and Europe; all of which will ensure BVA continues to thrive and to represent members effectively."
David Calpin said: "I'm delighted to be joining the BVA. I've worked closely with the BVA in my previous roles and have been hugely impressed. I also know that no organisation can afford to stand still, and that the BVA needs to keep pace with changes in the veterinary profession.
"I'm really looking forward to the challenge of leading the BVA through a period of change to become an even more effective voice for the profession and providing services that members value. I have a lot to learn and I'm keen to get out and about to meet as many people as possible and to hear first-hand what the profession wants from the BVA."
The company says it believes it is the first major veterinary business in the UK to make this promise.
As a result of the pledge, salaries for about a third of the pet emergency firm's 1280 employees, including receptionists and animal care assistants, are set to increase to at least £9.50 an hour from April.
Vets Now says it has made the pledge on the recommendation of the Living Wage Foundation, which offers independent advice to employers and says £9.30 is now the real cost of living, not the Government-set national living wage of £8.72 for people aged 25 and over.
Vets Now’s chief executive Mark Ross said: "Our people are our biggest asset and at the heart of everything we do. We want to properly recognise the vital role each and every one of them plays in the business.
"This move demonstrates our commitment to that. We are confident that by paying all of our staff a competitive hourly rate of at least 20p more than the real living wage we will achieve higher morale and lower turnover."
Animal care assistant, Jody Reynolds, who works in Vets Now out-of-hours clinic in Kirkcaldy, said: “It’s amazing that Vets Now has been able to increase salaries to not only meet but exceed the real living wage. The extra will really help towards the cost of everyday living and even allow a few luxuries."
From 31 October 2008, veterinary surgeons will again be allowed to charge animal owners for writing prescriptions, when a three-year ban on such fees comes to an end.
The Supply of Relevant Veterinary Medicinal Products Order 2005 was introduced by the former Department of Trade and Industry (DTI) to implement recommendations from a 2003 Competition Commission inquiry into the supply of prescription-only veterinary medicines, which, among other things, found that prescription charges were against the public interest. It was hoped by the DTI that the move would benefit consumers by providing for pharmacies and other suppliers to have an opportunity to establish themselves as competitors to veterinary surgeons in supplying prescription-only veterinary medicines.
Although veterinary practices will be able to make a charge for writing a prescription from 31 October 2008, one thing does not change: practices must not charge different fees for other services or veterinary medicines to those who take a prescription and those who do not.
Jill Nute, RCVS President said: "The OFT (Office of Fair Trading) will monitor the reintroduction of prescription charges and has indicated that the level of monitoring will be proportionate to the perceived need - how well the market is working.
In addition, the RCVS will monitor complaints that relate to prescription charges and meet with the OFT to review the situation in six months time. Care must be taken to ensure that prescription fees are calculated sensibly, or the zero-fee ruling may be reintroduced."
The OFT has advised that veterinary practices must not agree between themselves what constitutes a suitable fee: it is prohibited by competition law.
General guidance for members of the profession is available on RCVSonline (Advice Note 15): www.rcvs.org.uk/advicenotes. Guidance for members of the public is also available online at:
http://www.consumerdirect.gov.uk/before_you_buy/thinking_about/560042/
Other Competition Commission recommendations, such as displaying a price-list of the ten relevant veterinary medicinal products most commonly prescribed during a recent period, have been enforced since 2005 via the RCVS Guide to Professional Conduct and will remain in place.
Petplan has revealed the top 10 most claimed for health conditions in cats and dogs for 2011.
They were:
The VET Festival has announced its speaker line-up for this year's event, taking place on the 3rd & 4th June at Loseley Park in Guildford, Surrey.
The 21 hand-picked speakers include respected opinion formers from across the USA, Canada and the UK who are veterinary specialists and experts in fields including clinical & surgical orthopaedics, soft tissue surgery, medical & surgical oncology, neurology & neurosurgery, minimally invasive surgery & diagnostics, anaesthesia, diagnostic imaging, physiotherapy, sports medicine & rehabilitation, anaesthesia & critical care, nutrition, feline medicine & surgery and practice management & team building.
The organisers say this is a unique and unrivalled opportunity to hear, learn and network with some of the greatest minds in the veterinary world at a dynamic and engaging two-day outdoor conference designed for veterinary surgeons, veterinary nurses, veterinary rehab practitioners, practice support staff, managers and allied veterinary professionals working in companion animal practice.
Internationally-based speakers not available on the usual speaker circuit for primary care clinicians, include:
The 2016 conference will also welcome thought leaders currently practicing here in the UK, including:
There will be a focus on minimally invasive diagnostics and surgery lead by Phillip Mayhew from the University of Davis California and Elise Robertson will talk about minimally invasive endoscopy techniques in cats whilst Michael Kowaleski from Tufts University, Boston, and Noel Fitzpatrick will talk about arthroscopy of joints. There will also be a specific focus on diagnostic imaging with Russell Tucker from Washington State University sharing his nearly 40 years of experience with radiography, MRI and CT. Cancer is a huge area of increased interest in small animal practice currently and will be explored by a world-class team including Julius Liptak, Nick Bacon and Laurent Findji.
The growing importance of practice management and team-building prompted organisers to ask Brian Faulkner from the UK and Ernie Ward from the USA, both internationally recognised leaders in veterinary business training, to set up a mini-symposium in management and motivation. The objective is to keep the lectures practical and give delegates information that they can use every day, not just facts and figures.
Unlike conventional conferences, the VET Festival is staged outdoors in marquees alongside festival food and drinks and companies and organisations showcasing new technologies and products. Organisers say that this unique ‘fresh air’ festival environment creates a relaxed and fun atmosphere which is more conducive to learning and networking. There will be live music on both nights of the Festival with multiple bands contributing to the festival atmosphere, culminating in the ONE LIVE music concert on the final night.
For more information and to register for an early bird delegate discount visit www.vetfestival.co.uk
Horiba UK is to launch Gluco Calea, a new handheld blood glucose meter developed and calibrated for monitoring sugar levels in the whole blood of cats, dogs and horses, at BSAVA Congress this year.
Horiba says the new product is highly accurate and easy-to-use for the assessment of Type 1 and Type 2 Diabetes Mellitus in animals. It is also designed to be used both in veterinary practice and at home for regular monitoring and subsequent treatment optimisation.
The Gluco Calea uses disposable test strips that can measure glucose from 0.5 µL of capillary whole blood. In addition, its memory will store 300 test results and display blood glucose averages for 7, 14 and 30 days.
Paul Lymer, Veterinary Market Specialist at Horiba said: "Using a meter calibrated for humans when measuring animal blood glucose may result in inaccurate readings and an underestimation of blood glucose. This is because animals and humans have very different blood compositions, notably the concentration of glucose in blood plasma is significantly higher in animals. Therefore, it is essential to use a blood glucose meter specifically developed for animals such as the Gluco Calea."
Horiba is also highlighting 'Gold energy plus liquid sugar', its new vanilla-flavoured gel for hypoglycemia in small animals. The company says it is easy to give, rapid acting and highly effective over a long period.
For more information and a special offer whereby you can claim a free Gluco Calea meter with every purchase of 50 test strips, visit stand 505 at the BSAVA Congress, or www.horiba.com/uk/medical/products/animal-healthcare.
Happy Snack is described as a light, delicious creamy snack which contains alpha-casozepine, a natural milk protein with claimed appeasing properties.
In a study conducted by the company, the new treat was taken by 86% of cats.
Happy Snack is suitable for cats and kittens from 12 weeks of age and can be used directly from the sachet, on food or from a finger.
Feline behaviourist, Lucy Hoile, said: “I am very excited about Happy Snack, as I think there is a real gap in the market!
"Something delicious that a person can give easily to a cat, is a great tool to help with general distraction and bond building.”
Happy Snack by Feliway is available in packs of six sachets.
www.feliway.com/uk.
Two companies have simultaneously announced new services to help veterinary practices put systems in place to keep in regular contact with their clients via email.
The first is the veterinary PR and copywriting consultancy MC Communications, which offers to design, copywrite and distribute emails to your clients as often as you wish to email them. Alternatively, they'll fix you up with an account at Constant Contact, and you can email clients yourself.
The second is from Guthrie Communications Ltd (aka me), publishers of vetsurgeon.org and vetnurse.co.uk. They'll design and build a bespoke website for your practice which is so easy to keep updated, the practice cat could do it. Here's one they prepared earlier: www.putlandsvets.com
Guthrie Comms websites also include a simple system for capturing your website visitors email addresses, which are passed automatically and seamlessly to the Manymail bulk emailing system. We'll also set you up with a template you can use to email clients. Alternatively, MC Communications will copywrite emails for use on this system too.
The difference between the two services? Well, the one offered by MC Communications is going to be better suited to those practices that already have a polished online presence, and are now looking to use e-mail more effectively.
Our service, on the other hand, is for those who want to start using email more effectively but don't yet have a website (or perhaps have one in dire need of a good haircut).
For more information contact Marie at MC Communications on 0191 373 7830, or me (Arlo) on 020 7183 2511.
Diagnostic imaging company BCF Technology is inviting veterinary surgeons to apply for a job as Clinical Manager by submitting a 2 minute video outlining why they would like to work for the company.
BCF Managing Director Gavin Mitchell said: "We are looking for somone with a real passion for imaging and desire to help improve the quality of veterinary imaging. Part of the role will involve presenting clinical learning videos, so we thought it would be a fun way to approach the recruitment process with candidates sending in their own home-made videos. So get creative and you could come and work with us and help vets learn more about 256 shades of grey."
BCF in-house vet Kimberly Palgrave said: "This role is a great opportunity for a vet wanting to help others to improve their confidence and skills in using ultrasound and X-ray, it is a hugely rewarding role. It is also a very diverse role as BCF is a worldwide company. BCF approaches everything in a fun, innovative way, including the recruitment process."
BCF Human Resources Manager, Kim McLean, said: "As we are offering a job role that is quite unique, we thought we would approach advertising the job in a bit of a non-conventional way as well. We hope that candidates will take on the challenge and that we will receive some interesting video applications for the role.
To help potential vets learn more about the role and what it is like to work for the company, BCF has created a video which gives an overview of the business, has some comments from its staff and even has a rap about the company at the end performed by Tom from the Purchasing Department.
For more information about the job, visit www.bcftechnology.com/about-us/bcf-careers
Ceva Animal Health has launched a new national TV advertising campaign to raise awareness of the benefits of its veterinary behaviour product Feliway amongst cat owners.
Featuring the strapline 'Transforming behaviour begins with Feliway', Ceva says the advertisement will educate cat owners on the action they should take to keep their cats happy and maintain a happy home, particularly in multi-cat households where inter-cat tension may be a problem. It focuses on the real life testimonial of a pet owner and the challenges of introducing a new cat to a household.
The 30 second advertisement, which is aimed at ABC1 women, will air from Christmas Day until Sunday 11 January. It will be featured on ITV1, Channel 4, Channel 5, digital channels including E4, Film4, ITV2, ITV3 and ITVBe and London Live.
For further information on Feliway visit feliway.co.uk.
The first event, being held tomorrow (19th May) at 11:00pm, will be presented live from Calgary by small animal ECC specialist, Dr. Marie Holowaychuk.
Marie has spent more than 15 years speaking to audiences around the world, drawing on her personal experiences and evidence-based information to empower veterinary professionals to look after their personal and professional wellbeing.
Next week, at 8pm on Thursday 26th May, Andy Green MRCVS (pictured right), people director at Kent-based Pennard Vets, will host the second event titled ‘From Victim to Victor.’
His presentation will explore the challenges of clinical life and provide insight into how building healthy habits form the foundations for long-term success in the veterinary industry.
Andy is a certified neuro strategist who has spent the last 15 years exploring the world of personal development.
He's also a regular speaker at vet schools, conferences and events.
Lance Rice, creative director at ezyVet, said: “We’re already on target to have more than 1,000 vets and nurses from practices across the world attending these free webinars that are hosted by veterinary professionals for veterinary professionals.
“Because our hosts and audience are spread across the world, we know that some people won’t be able to watch them live, so we’ll make them available to view again afterwards through our website.
"Both promise to be invaluable events that will also count towards annual CPD requirements, so we’re encouraging vets and nurses to sign up now.”
You can register at: www.ezyvet.com/mindfulmay
The advice in the new help section has been designed to highlight the shared responsibilities of animal owners and their vet teams, and to support practices by giving this advice for pet owners in a clear and easy-to-read way.
It explains what pet owners can expect from their vet team - and what is expected of them - throughout the different stages of pet ownership.
The information is split into ten sections:
The content in the new resource was informed by the views of the RCVS’s Public Advisory Group (PAG), whose members comprise owners/keepers of companion animals, equine and production animals, as well as other users of veterinary services.
Veterinary surgeon and Chair of the RCVS PAG, Louise Allum MRCVS (pictured), said: "The PAG has performed an essential role in helping to inform the content creation for our animal owner help and advice resource, highlighting the need for greater transparency and support, particularly around veterinary fees, treatment options, and what to expect from vet practices.
"Veterinary professionals work tirelessly to provide the most appropriate care for their patients, and we want to support this by ensuring pet owners have access to clear, accessible information about their rights, responsibilities, and the role of veterinary teams to ensure that expectations are managed.
“We are calling upon veterinary professionals to share this resource with clients far and wide, to help owners understand more about veterinary practice and how they can build a successful partnership with their vet team, ultimately leading to better outcomes for pets, their owners and veterinary professionals alike."
The RCVS will be expanding its help and advice section to include further information for equine and livestock owners in due course.
www.rcvs.org.uk/owner-advice.
Ceva Animal Health has launched a new TV advertising campaign to raise awareness of the benefits of the veterinary behavioural product, Feliway.
The new advertisement, features the new 'Feliway' purple cat playing happily in the home with its family.
The advertisement will appear on the major UK channels including More 4, E4, ITV 1, Sky Channels and the Discovery Channel for one week from 16th September 2013, with an additional three weeks coverage during October 2013. Behind the scenes' footage of the filming of the advertisement can also be viewed on the Feliway YouTube Channel: http://www.youtube.com/channel/UCtAXd5mReYc6JGufxRirvng?feature=watch
A Feliway video on demand and YouTube campaign will be available to viewers between 16th September 2013 and 21st October 2013 and will be repeated between 15th November 2013 and 2nd December 2013.
An Adaptil video on demand campaign will be aired between 21st October 2013 and 11th November 2013 to raise awareness of Adaptil in the run up to and during the firework season. The video on demand will be available across ITV player, Sky Anytime On Demand, 4oD and YouTube.
For more information, call 01494 781510 or contact your local Ceva territory manager.