Bayer Animal Health, manufacturer of Advocate, is launching an advertising campaign to support its 'Be Lungworm Aware' initiative, which aims to educate pet owners on the spread of Angiostrongylus vasorum and encourage them to seek advice from their local veterinary practice.
The campaign will see a new TV 'public information' style advertisement targeting dog owners. It will air on 20 national TV channels during April including ITV1, 2 and 3, Sky 1, 2 and 3, More 4 and Film4, with air time dedicated to GMTV and daytime ITV.
The TV advertising campaign will focus on the parasite's intermediate hosts - slugs and snails - and the ease in which dogs can become infected with the parasite by picking up something as simple as a toy with a slug attached to it.
Print advertisements will also be running in national newspapers and women's consumer magazines with a focus on publications read by pet owners.
Marketing support material is available for veterinary practices wishing to participate in the 'Be Lungworm Aware' initiative. For further details, or to order the new practice materials, please contact your Bayer representative or ring 0845 2574798 quoting 'Be Lungworm Aware'.
Researchers from the School of Veterinary Sciences at the University of Bristol have had a study into domestic dogs' fear responses to noise published in Applied Animal Behaviour Science.
According to the University, the study provides an important insight into dogs' fear of noises, and could improve our understanding of behavioural signs of fear or anxiety.
In the study two approaches were taken to investigate the occurrence of, and risk factors for, behaviours caused by a fear of noise: a postal survey of dog owners to investigate general demographic factors and a structured interview of a sub-set of owners to gather more detailed information.
It seems that while owners are often aware of their pet's behavioural response when exposed to a loud noise, they do not necessarily recognise it as being indicative of fear or anxiety. This has relevance both for awareness of compromised welfare, and the methodology for surveying such behaviour.
According to the researchers, other behavioural signs, such as decreased activity or salivation, may not be as easily recognised by owners as signs of fear, and may be under-reported. Also, signs of urination, salivation and destruction may make owners disappointed or angry, and this may influence their interpretation that such behaviours are associated with fearfulness.
The risk factors for owner-reported fear of noises included:
The researchers suggest a dog's early life experience is an important factor in the development of fear responses to specific loud noises.
Dr Rachel Casey, European Specialist in Veterinary Behavioural Medicine and Senior Lecturer in Companion Animal Behaviour and Welfare at Bristol University, said: "Our results suggest that the characteristics of dogs, their early environment, and exposure to specific loud noises are involved in the development of fear responses to noises. Interestingly, less than a third of owners sought professional advice about treatment for their pet's response to noises."
Disappointingly, less than a third of owners currently seek professional advice about treatment for their pet's fear. The researchers recommend there is a need for veterinary surgeons to increase awareness among the general dog owning public that treatment is both available and effective in dealing with fears of loud noises, and to direct them towards appropriate sources of help.
Information for vets and dog owners on finding an expert to help treat behaviour problems including fear of noises can be found at www.rspca.org.uk/findabehaviourist
Paper: Fear responses to noises in domestic dogs: Prevalence, risk factors and co-occurrence with other fear related behaviour, Emily J. Blackwell, John W.S. Bradshaw, Rachel A. Casey, Applied Animal Behaviour Science, published online 22 January 2013.
The Pet Food Manufacturers Association (PFMA) has published the results of research which found that veterinary surgeons believe 45% of all pets are overweight.
In addition, 77% of the 180 vets surveyed at the London Vet Show 2013 believe that the pet obesity problem is on the rise.
Meanwhile, 93% of pet owners said they would be concerned to discover their pet is overweight, revealing a sharp divide between vets' and owners' perceptions.
To help spread the word about ideal pet weight, the PFMA will launch a new campaign called #GetPetsFit on 7th May.
Michael Bellingham, Chief Executive of PFMA said: "We need to engage pet owners emotionally, helping them realise that feeding and exercising their pet to the optimum level can result in an extra two years of active life. The #GetPetsFit campaign will provide the perfect opportunity to do this and we hope that with the help of vets, we can work to resolve this important issue."
The PFMA is urging practices to promote good nutrition and a healthy lifestyle. Zara Boland BVSc BE MRCVS, Founder of Vet Voice Ltd says: "It is encouraging that success rates are high for the 78% of UK vets already running companion animal obesity clinics. However, we must continue pushing the health message until overweight pets are no longer seen as the 'norm'. We need widespread recognition of pet obesity to pave the way for positive action."
One way that the PFMA is encouraging practices to get involved is by running Weigh in Wednesdays from 7th May. To help, the organisation has prepared a free kit that contains campaign posters, website banners and client hand-out materials, including Pet Size-O-Meters (for cats, dogs, rabbits and birds), a pet food diary and weight and body condition log. You can either download the kit here: www.pfma.org.uk/weighinwednesday or visit PFMA's homepage and ask for a free pack to be sent to your practice.
BCF Technology has announced the launch of its new BUG ultrasound goggles. The company says that by using cutting-edge OLED display technology, BUGs deliver significant improvements in viewing images from fertility and pregnancy scanning of cattle, sheep, deer and goats.
BCF also says that BUGs are rugged and reliable, combining unprecedented display performance with excellent peripheral vision, and set a new standard in viewing ultrasound images. Optimised for grey scale imaging, the binocular style viewing features a full resolution display on which every ultrasound pixel is displayed. They are headband mounted for comfort and tough enough to suit any environment.
Gavin Mitchell, BCF’s Sales Director, said: “We spent over a year researching the needs of vets and developing the optimum technology for BUGs. We understand the problems that vets have experienced with monocular and binocular goggles, and we have successfully developed the ultimate solution for ultrasound scanning.”
Andrew Bronson, Cattle Vet, Alberta, Canada, said; "These durable goggles give me great peripheral vision when scanning cattle, which means that scanning is a lot safer. With the larger field of view and improved image quality over monocular goggles, I’ve finally found a permanent solution for portable ultrasound."
Charles Marwood, BVM & S, MRCVS, Clyde Veterinary Group, Scotland, said: "These goggles give a crisp, superior image and a fantastic resolution. They are very comfortable to wear with no safety issues."
BUGs are designed specifically for use with the BCF Easi-Scan ultrasound scanner. For more information, visit: http://www.bcftechnology.com/
The Pet Doctors Group has announced that it will continue its New Graduate Programme for Autumn 2010, an initiative which the company says has proved successful since its launch in 2008. The aim of the scheme is to appoint new graduates to work in a selected number of its practices, spread across the South East of England.
Brodie Collins, Area Manager at Pet Doctors, will be meeting final year students at the Bristol University School of Veterinary Science, the Royal Veterinary College in London and the University of Cambridge Veterinary School during February and March 2010 to promote the scheme and explain the firm's approach to supporting graduates during their critical first year in practice. Successful applicants will be shortlisted by August 2010 with appointments made by September.
With the economic climate causing many practices to postpone recruitment or reduce support and training for new qualified graduates, competition for places on schemes such as this is expected to be high this year.
Brodie said: "The first twelve months out of vet school can be the most daunting of a vet's career. They're suddenly thrust into a public facing role with little experience of communicating with clients or making a diagnosis. Many have limited surgical experience and even fewer have business acumen. They really need structured support and training to build their confidence and enable them to perform effectively both from a clinical and a business perspective. Mentoring is a key support tool so our graduates are all placed with practices where this can be provided regularly.
Feedback from our scheme last year showed that what the graduates we recruited most valued was working within a team which encouraged them to be open and honest so that they could readily ask for advice and help when they needed it. We're all individuals and perform much better if we feel comfortable with the people we're working with. Our scheme enables us to build on our graduates' strengths and support them in areas which they find more challenging.
We provide clinical and surgical training but also focus on the development of communication and management skills to help graduates fulfil their role as part of a business team. The graduates we appoint will each spend their first year based within one of our smaller practices, working as part of a small and closely knit team. At the end of the first year, if all is going well, they will have the option to stay on and help grow that practice.
In addition to veterinary skills, we're looking for graduates with a good personality fit, a strong work ethic, a caring approach and ideally some level of business understanding."
For further information on the scheme, please contact Brodie at Brodie@petdoctors.co.uk
Guidance for veterinary surgeons and veterinary nurses on client confidentiality and microchipping has been amended by the RCVS.
The amendments deal with situations when a client presents an animal registered in another person's name, and a new flow diagram has been added to provide additional practical advice for vets and VNs dealing with these types of situations.
Animals can be registered in a different name to that of the client for various reasons. For example, an animal may have been re-homed or sold, but the details on its microchip have not been updated; it could have been stolen; or, the owners may be involved in a civil dispute.
Veterinary surgeons in practice may be unsure what to do in these situations. The new guidance informs veterinary surgeons about their options and provides advice on client confidentiality and data protection issues.
The College advises that veterinary nurses employed by a veterinary surgeon or practice should discuss the issues with a senior veterinary surgeon in the practice before breaching client confidentiality.
The amendments apply to Chapter 14 of the supporting guidance to the RCVS Code of Professional Conduct. The supporting guidance and flow diagram are available at: www.rcvs.org.uk/confidentiality.
The company is offering up to £50* worth of vouchers to use at J.A.K Marketing Ltd when purchasing GI diets (including canine and feline recovery packs). It is also offering a ‘buy three get one free’ deal on its recovery packs, which also come with complimentary Get Well Soon counter displays for practice receptions.
To promote its range of complete liquid diets for tube feeding critically ill patients, Royal Canin is giving practices which order three packs a free Vygon Vet Nutrisafe tube feeding kit worth £9.49. The kit contains 12 syringes, a drawing up straw and three different sizes of feeding tubes. The company says its liquid diets are specifically designed for tube feeding, offer precise nutrition for critically ill patients and can be accurately delivered with the Vygon tube feeding kits.
For further information, contact your Royal Canin Veterinary Business Manager.
* Spend £199 on GI diets (including canine and feline recovery packs) and receive a £20 voucher from J.A.K Marketing Ltd., spend £399 and receive a £50 voucher. The vouchers will be emailed direct to the practice from J.A.K. There is a 14 working day lead time on this. All offers are valid for the UK and NI and end on 31 March.
Dechra Veterinary Products, manufacturer and distributor of Equipalazone®, has launched a new information leaflet to support the Equine Passport scheme.
Since 2005, when equine passports became mandatory, 958,000 have been issued. The passport is a method of identification as well as a medical record and ensures that horses treated with veterinary medicines do not enter the human food chain.
“Many substances used in commonly prescribed equine medicines can only be given to horses not intended for human consumption,” says Giles Coley, Dechra’s managing director. “Under the passport scheme, owners must declare whether their horse is intended for human consumption.
The leaflet, which outlines the importance and benefits of the Equine Passport scheme, will be inserted into every box of Equipalazone Powder 100 sachets. It will also be made available for veterinary practices to hand out to their clients.
Practices wishing or order copies of the Equine Passport leaflet should contact Rachel Horton at Dechra on 01743 441 632.
Bayer Animal Health has extended the range of Baytril presentations with the introduction of a new 250mg Baytril Flavour Tablet, for the treatment of enrofloxacin-sensitive bacterial infections in large breeds of dog.
One Baytril 250mg tablet contains 250mg of enroflaxacin which will treat a dog weighing 50kg, and help ensure client compliance.
Baytril Flavour Tablets have a wide range of indications in companion animals, including infections of the alimentary tract, respiratory tract, urogenital tract, secondary wound infections and otitis externa.
With the advent of the new 250mg Baytril Flavour tablet, vets can now choose from an even broader range of Baytril presentations and pack sizes, with four tablet strengths, two injectables, and one oral solution available.
Bayer says Baytril is unique in being the only antibiotic range with so many licensed treatments options for cats and dogs, as well as an oral solution and an injectable solution licensed for small mammals, reptiles and exotic species of birds.
For more information on Baytril and its wide range of presentations and indications, vets can contact their Bayer sales representative or telephone 01635 563000.
Ceva Animal Health has produced a leaflet to help horse owners understand the cause, diagnosis and management of equine back pain.
The company says the management of back pain in the horse can be a particular challenge to vets and a source of frustration for owners. Early diagnosis is likely to be associated with a more favourable outcome but it's important to ensure that other causes of pain and poor performance such as lameness, are not contributing to the horse's clinical signs.
'Understanding back pain' explains the anatomy of the back, as well as the clinical signs of back pain, and how it is diagnosed, including the treatment options and the general prognosis. Copies of the new leaflet are available, free of charge, from your Ceva sales representative. Leaflets on 'Understanding bone spavin', 'Understanding navicular disease', 'Understanding sacroiliac disease' and 'Equidronate discharge instructions', are also available.
For further information contact your local Ceva representative or Ceva Animal Health Ltd, Unit 3, Anglo Office Park, White Lion Road, Amersham, Bucks, HP7 9FB, Telephone +44 (0) 1494 781510.
The two organisations are collaborating to produce a topical monthly webinar with an expert speaker, supported with a collection of resources in the BSAVA library
Idexx is also offering a bursary scheme with 10 places on a BSAVA course of choice.
Dr Jason Johnson, Chief Medical Officer of Idexx said: "Continuous learning is an essential part of veterinary clinic life and an area that is increasing in demand, particularly with so many new and innovative ways to engage.
"Education enables veterinary professionals to provide better care for their patients and we are delighted to support them through our collaboration with BSAVA."
The first two ‘Topic of the month’ webinars will be on anaemia in cats and increased SDMA on pre-anaesthetic testing.
The webinars will be free of charge to all BSAVA members.
Sarah Fitzpatrick, Head of Partnerships and Events at the BSAVA said: “We are thrilled to be working with Idexx. It is increasingly important to us that our members receive accessible CPD, and through this valuable collaboration we are able to continue to support the veterinary profession.”
You can access the webinars through the BSAVA Library.
The Clinical Supervisor course is designed to help veterinary surgeons to guide their students in developing the professional behaviours and Day One Skills they need to join the Register.
The course is also designed to complement any existing training that a vet who is a Clinical Supervisor has received from the college or university for which they are supervising the SVN.
RCVS Director of Veterinary Nursing Julie Dugmore said: “This course will help you undertake your role as a coach and assessor, ensuring your student has achieved the RCVS requirements by the time they have completed the practical elements of their training.
“It comprises modules that include the role and functions of a Clinical Supervisor, the types of professional behaviours SVNs need to develop and understanding of the Day One Skills in which they need to become competent.
"In addition, it will enhance the training Clinical Supervisors will receive from the relevant educational institution by promoting understanding of the RCVS requirements.”
www.rcvs.org.uk/vndayonecompetences
Vetlife Ambassadors attend veterinary events, deliver talks and promote fundraising activities on behalf of the charity, which equips them with the training and support they need.
Maurice Kelly (pictured), a Vetlife Ambassador, said: “I like to volunteer for events so that I can chat to a wide range of practice personnel and keep abroad of what is happening in the veterinary industry and the current issues.
"Event volunteering is also a great opportunity to meet some of the Vetlife staff and other volunteers.”
www.vetlife.org.uk/become-an-ambassador
Alfaxan®, Vetoquinol's injectable general anaesthetic, is one year old this month. To celebrate the occasion, and the product's use by 860 UK practices in over 80,000 procedures so far, Vetoquinol is offering a free Alfaxan party bag.
The party bag includes an Alfaxan anaesthesia monitoring chart and an Alfaxan vet brochure with dosage chart and timer. In addition, everyone who claims a party bag will be entered into a lucky dip. Ten winners will be chosen at random to receive an oesophageal stethoscope kit, containing one normal stethoscope, with a removable head, and three Portex oesophageal stethoscope probes (small, medium and large) for monitoring patient’s heart and respiratory rate.
To claim your party bag, call the dedicated Alfaxan technical support line on 0800 345 7560 or email: MyAlfaxanPartyBag@vetoquinol.co.uk.
Vetoquinol also reports a very positive response to Alfaxan from the profession during its first year. Simon Boulton, one of Vetoquinol’s Veterinary Advisors, has been conducting wet labs across the country for the company. He said: "Vets have used the wet lab service to get me along to anaesthetize patients for the day using Alfaxan. I have had a great deal of positive feedback and the product is becoming more and more widely used. Extremely smooth and reliable inductions, followed by good cardiovascular and respiratory stability were the most noticeable features of Alfaxan anaesthesia, liked by both the vets anaesthetizing the patients and the nurses who monitor them."
Lax-a-Past is a palatable paste that can be administered orally to kittens and cats aged over 6 months.
It can be used weekly to help stop hairballs from forming or in higher doses over a consecutive three-day period to help eliminate them.
Carol Morgan, Brand Manager from Dechra Veterinary Products (pictured right) said: “Hairballs are a well-known issue for cats. Lax-a-Past is a complementary feed that offers a simple, easy-to-administer solution to help relieve the digestion problems caused by hairballs.
“It is very easy for owners to administer as the required dosage can be squeezed out and spread on a front paw or given directly into the mouth."
Lax-a-Past is available in a 70g tube.
For more information visit www.dechra.co.uk.
The new award, sponsored by Krka UK, will recognise an exceptional farm vet who has been working in the dairy industry for three to five years and who has contributed significantly to the health and wellbeing of herds under their care.
Sarah Tomlinson, veterinary surgeon at Westpoint Farm Vets in Derbyshire, Technical Director of the TB Advisory Service (TBAS) and recipient of the 2020 Dairy Vet of the Year, said: “In recognising achievement among more recently qualified vets with this new award, Krka is giving the boost every young vet needs to shake off the ‘new grad’ title and instead become an ‘high performing’ vet, judged by their industry peers to be one of the best. Many vets can suffer with imposter syndrome so it is important that we accept positive acknowledgement of our work and our everyday achievements so that we can be rightly proud of what we do.”
More information about the CREAM Awards and the nomination process can be found here: https://www.britishdairying.co.uk/cream-awards-2021/
The company has set up the Group Veterinary Medical Board (GVMB) Research Fund to offer practical support and financial assistance.
Deputy Chief Medical Officer Alistair Cliff (pictured right), said: "We introduced funding for research across our European Group at the beginning of this year and have been overwhelmed by the interest this has received. We understand the importance of these opportunities for professional development and also an individual’s job satisfaction.
“We believe it is incumbent upon us to increase this support for research to contribute to the advancement of knowledge, the development of our teams and our value as an employer. Ensuring our teams are content, with a diverse range of ways to develop, is important in allowing us to continue to attract the best people in the profession.
The GVMB Research Fund made its first awards in June 2021. Seven grants were provided to research teams from three countries – the UK, The Netherlands and France. In total, the funding will benefit some 21 researchers working as interns, residents, referral clinicians and specialists from a variety of different settings.
Chief Medical Officer Amanda Boag said: "It is incredibly satisfying to be able to provide support to our teams at critical points of their professional development. In some cases, funding has been provided to experienced researchers looking to contribute yet more to the understanding within their respective disciplines. In other examples, we have supported interns, who are at the very beginning of that journey and at a stage where funding can be difficult to secure.”
She added: “With additional interest from several general practitioners and nurses, the fund has quickly become a significant benefit to working for IVC Evidensia."
The GVMB also provides resources to guide teams on study design, ethical requirements, and statistical support. Less experienced researchers can access a network of Research Partners - a group of experienced clinicians from around Europe who have volunteered their own time to mentor colleagues through a collaborative approach to a project.
The resources comprise guidance materials, a health and wellbeing assessment, associate case studies, links to external support and information posters.
The company is also piloting a mindfulness app called Headspace, which is now freely available to everyone at Linnaeus, whether they are experiencing the menopause or have other needs.
Saskia Connell, People and Organisation Director at Linnaeus, said: “Menopause is a stage of life that is unique for everyone who experiences it – and can also affect the people around them.
"For those experiencing the menopause, sadly 45% say they feel their symptoms have had a negative impact on their work, according to the British Menopause Society.
"As an employer, we need to make sure they have our full support and a flourishing career.
One of Linnaeus' practices, Park Vet Group, has taken things a step further and introduced other wellbeing initiatives to support its associates with the menopause.
The practice offers confidential support to all associates who want to talk about any health concerns, plus open sessions to establish conversations about menopause.
Its team, led by Practice Manager Harriet Tims (pictured right), also introduced yellow 'Just to Make you Smile' toiletry bags containing sanitary products, tissues, hygiene wipes, deodorant spray and face wipes.
Anyone at Park can help themselves to the bags, or add products should they wish.
A series of exchanges between pilots and control towers, which you might find amusing. Would be nice to have some veterinary equivalents, so do feel free to comment beneath this story with any quick-witted exchanges you've heard between vets and vets / nurses / clients.
San Jose Tower to a DC-10 that had come into land too fast, and thus had an exceedingly long roll out after touching down:"American 751, make a hard right turn at the end of the runway, if you are able. If you are not able, take the Guadeloupe exit off Highway 101, make a right at the lights and return to the airport." ***************************************************************
Tower: "TWA 2341, for noise abatement turn right 45 degrees." TWA 2341: "Center, we are at 35,000 feet. How much noise can we make up here?" Tower: "Sir, have you ever heard the noise a 747 makes when it hits a 727?" ***************************************************************
Tower: "Eastern 702, cleared for takeoff, contact Departure on frequency 124.7" Eastern 702: "Tower, Eastern 702 switching to Departure. By the way,after we lifted off we saw some kind of dead animal on the far end of the runway." Tower: " Continental 635, cleared for takeoff behind Eastern 702, contact Departure on frequency 124.7. Did you copy that report from Eastern 702?" BR Continental 635: "Continental 635, cleared for takeoff, roger; and yes, we copied Eastern... we've already notified our caterers." ****************************************************************
A BA 747, callsign Speedbird 206 landed at Frankfurt aiport and was just pulling clear of the runway
Speedbird 206: "Frankfurt, Speedbird 206 clear of active runway." Frankfurt ground: "Speedbird 206. Taxi to gate Alpha One-Seven." The BA 747 pulled onto the main taxiway and slowed to a stop. Frankfurt ground: "Speedbird 206, do you not know where you are going?" Speedbird 206: "Stand by, ground, I'm looking up our gate location now." Frankfurt ground (with quite arrogant impatience): "Speedbird 206, have you not been to Frankfurt before?" Speedbird 206: "Er yes, just the once. It was 1944 ... We didn't land."
Cats Protection and Dogs Trust have launched an awards scheme inviting veterinary students to submit a series of three feline or canine case studies.
The Clinical Cases Study Awards 2010 encourage students to highlight the differential diagnoses and treatment regimes in a 1,500 word report.
The selected cases should be related, and animals can be from the UK or overseas. Reports should include a brief introduction, common presenting signs, possible causes of the animal's condition or illness and a diagnosis, prognosis and treatment plan for each animal, with photographs included as appropriate.
There will be separate prizes for the best feline report and the best canine report. Each winner will receive £500 and the chance to have their report summary published in a Cats Protection or Dogs Trust magazine, whilst runners-up in each category will receive £250.
Guidance notes to help students draft their report are available from either charity. Reports should be sent with a covering letter and a CV to veterinary@cats.org.uk to arrive no later than 1 March 2010.
Shortlisted candidates will be invited to a judging day on 6 April at Dogs Trust's Rehoming Centre in Kenilworth. Selected finalists will have the opportunity to attend the BSAVA Congress in Birmingham, where the winners will be announced at an awards ceremony on 9 April.
Maggie Roberts, Cats Protection's Director of Veterinary Services said: "As a charity that helps over 193,000 unwanted cats each year, Cats Protection works closely with the veterinary profession and recognises how important today's veterinary students are to the future of feline welfare. Cats are intriguing creatures and their diseases can be complex. It will be interesting to see the range of cases the students present."
Chris Laurence, Veterinary Director at Dogs Trust added: "This is the first time we have invited veterinary students to submit case studies for the awards and I hope that universities will support the scheme by encouraging their students to enter. We see the awards as an introduction point for students to engage with two of the leading welfare charities - something that will be a beneficial experience and potentially assist them with their future careers."
Further information can be obtained from either Gemma Lovegrove at Cats Protection on 01825 741991 or email veterinary@cats.org.uk or from Chris Laurence at Dogs Trust on 02078 337 662 or email chris.laurence@dogstrust.org.uk
Genitrix is encouraging practices to capitalise on the growing market opportunity for dental treatments by offering a free pack of its Dentagen Dental Wax and a special offer of six products for the price of five for the rest of its Dentagen dental range during March 2010.
The company is also urging practices to declare March 'Dental Care Month' and to use it as a platform to step up the education they offer to pet owners on this important welfare issue.
According to Genitrix, the Dentagen range uses a plant extract called RF2 which operates as an 'anti-biofilm' treatment, modifying the membrane of oral bacteria to prevent them from producing plaque even at low concentrations. Dentagen Wax is applied to dogs or cats at the end of dental procedures in practice, while the animal is still sedated. It forms a protective coating over the teeth, which lasts for several days.
Each pack of wax contains five syringes enabling practices to offer free wax applications to pets during Dental Care Month. Pet owners can then maintain the protective coating by giving their pet either Dentagen plaque prevention chews every other day or the Dentagen Aqua drinking water additive.
For dogs, the chews are supplied in two sizes with the larger size designed for dogs over 8 kg and a smaller size for dogs less than 8 kg. Dentagen Aqua is a drinking water additive containing RF2. The company says the palatable liquid, which is added to a pet's drinking water, has proved particularly effective in treating cats which don't respond well to tooth-brushing or dental chews.
Rob Watkins, Genitrix' marketing director said: "It's well known that dental disease affects 80% of pets over three years' old and, if left untreated, can go on to cause serious health problems.
"Data from veterinary practices also confirms that many of them are not achieving the revenue they could from offering dental treatments to their clients. We want them to get their teeth into this important revenue opportunity so we're calling on practices to make March 'Dental Care Month' and are offering them a special deal on Dentagen products to get them started.
"The efficacy of the Dentagen range in inhibiting plaque formation has been proven in clinical trials and it has proved popular with pet owners, increasing their compliance with preventative health regimes."
To order your free pack of Dentagen Wax and to take advantage of the special offer on the rest of the range, contact Genitrix on 01403 786345 or by email at mail@genitrix.co.uk
London's Savile Row was turned into a sheep field today, to highlight The Campaign For Wool; a coalition of industry groups convened by HRH The Prince of Wales to educate consumers about the benefits of wool.
As the sheep grazed, the Row's famous tailoring houses held events where the public could find out more about the natural, sustainable qualities of wool.
Douglas Cordeaux, Managing Director of West Country woollen mill Fox Brothers, one of the organisations behind the promotion said: "We have a collective responsibility to champion this versatile, sustainable and natural fibre, the production of which involves far lower carbon emissions than man‐made alternatives. We need to support farmers who are the custodians of our rural landscape and truly value the qualities of this wonderful resource, which is used to weave the finest luxury cloth you can buy."
John Thorley of the Campaign for Wool said: 'I'd like to see wool re-established as a fibre of consequence where workers get paid properly and people recognise that this animal is useful to the farming sector in a multitude of ways.'
For more information, see www.campaignforwool.org and www.savilerowfieldday.com
Elanco has announced the results of a survey it conducted amongst European dermatology diplomates which found that nearly 90% of them consider Comfortis (spinosad) is the first choice of flea control for cats and dogs.
The research was conducted at the European Society of Veterinary Dermatology (ESVD) and European College of Veterinary Dermatology (ECVD) Congress 2013. 49 Dip ESVD holders from around Europe were asked:
Research has shown that dermatological cases account for approximately 20% of small animal consultations conducted by general practitioners1. According to Elanco, further industry investigations have found that skin diseases are two to three times more common than the next disease category, and dermatological problems are a common secondary reason for an examination.
Anna Jackson, national veterinary manager at Elanco Companion Animal Health, said: “Skin diseases are a huge part of a practicing vet’s workload and one which can prove challenging to effectively address. By creating a fast acting oral flea control product that can work alongside other topical dermatological treatments, we’re helping to alleviate the discomfort and consequences of flea allergy dermatitis, which is one of the most common causes of skin disease. It’s fantastic to receive such strong endorsements from some of the leading dermatologists in Europe and this underlines the benefits of using Comfortis for flea control.”
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