The RCVS has published new rules for vets which dictate the factors that they will now need to take into account when offering contextualised care.

From next month, practices will be required to ask all clients, both new and existing, a series of questions about their personal circumstances.

The most controversial of the new requirements is that clients will be required to show three month's worth of bank statements and payslips, so that vets can decide which treatment will be appropriate and affordable. 

Clients will also need to provide their vet with:

• photographs of all areas of their house which are used by their pet, ostensibly so a full health and safety assessment can be made, but also to provide further evidence of their ability to pay. 
• details of any disabilities suffered by any member of their household which might affect their ability to administer a medication.
• details of any belief systems held by the owner or any member of their immediate family, including homeopathy, aromatherapy, reiki, crystal waving and others.
• any special dietary requirements. 

RCVS spokesperson Flora Olip said: "It's really important that vets always take into account ALL the factors that may be pertinent to a clinical recommendation.

"This way, the profession can still offer treatments for animals costing tens of thousands of pounds, but targeted at those who can afford it, such as oligarchs, footballers and drug dealers."

"And with a little luck, maybe with these new rules, the CMA will just quietly go away."

PS: Whilst you're here, take a moment to see our latest job opportunities for vets.