For the study, researchers reviewed the anonymised medical records of 2,040 chelonia on the College's VetCompass database.
94.26% were recorded as tortoises, 3.63% terrapins and 2.11% turtles.
The most common tortoise species were Hermann’s tortoise, Horsfield’s tortoise and Mediterranean spur-thighed tortoise, while the most common terrapin species were musk turtle and yellow belly slider.
The study found that the most common disorders in tortoises were beak abnormality (17.68%), overgrown nails (11.91%) and shell abnormality (9.67%), while the most common disorders in terrapins were top and bottom shell abnormalities (13.51%).
The researchers say that most of these disorders are externally visible making them easier to recognise and diagnose, however they also often correspond with inappropriate husbandry and can be related to internal diseases that are harder to identify and diagnose.
The average age of death in the study was found to be 7.32 years, which is below the expected lifespan of most species of tortoise, suggesting that many are dying prematurely.
Dr Jessica May Hornby, exotic veterinary surgeon and lead author of the study, said:
“This research has provided us with a base to start to understand what veterinarians are currently seeing in practice and therefore give an insight into the health of the chelonian population.
"People are no longer only keeping the more common species of pets, such as dogs and cats, so this data is vital to understanding where and how owners and veterinarians need further support and training to ensure these brilliant little guys get the veterinary care they need, especially when many should easily be outliving us!”
Reference
Photo: www.depositphotos.com
The range includes a spray, collars and diffusers.
Unlike many other pheromone diffusers which need to be plugged into a wall socket, Virbac's uses a patent-pending slow release technology which doesn't need power.
Virbac says the new range has been scientifically proven with published studies which demonstrate not only their effectiveness in managing stress-related behaviours in dogs and cats, but also an equivalent and superior efficacy to the current market leading pheromone products 1,2,3
Andrew Connolly, Virbac's Marketing Director for the UK and Ireland said: "Veterinary professionals have a crucial role to play in supporting their clients with the behavioural management of their pets, both when visiting the practice and at home, and the benefits of pheromones in helping to manage dog and cat behaviour are already very well recognised."
"With Zenidog and Zenifel we hope to make pheromone therapy easier, more cost-effective and better for the environment."
Zenidog and Zenifel are available to order from NVS, Covetrus and VSSCo now.
References
Launching this spring, CVS says it's the only programme of its type in the veterinary sector.
The programme will be open to all of CVS's young vets and will operate within all 12 of its farm practices in the England, Scotland and Northern Ireland.
Each CVS farm graduate vet will be able to go on an exchange in their second year of the programme and every placement will last up to two weeks.
The subject matter of each exchange will be at the direction of the graduate rather than following a specific programme, so participating graduates have the freedom to explore their own areas of interest.
Anna Bruguera Sala, Programme Co-ordinator and vet at Alnorthumbria Farm Vets, said: “The major benefits of our new graduate exchange programme is that it is open to all young vets of different levels of experience and provides bespoke learning opportunities tailored to each individual.
"It will also create connections, so experienced colleagues can support an exchange student with their new skillset when they are back within their own practice.”
www.careerswithcvs.co.uk
Anyone - clients, colleagues or mentors - can nominate a young vet who they think has exceptional clinical skills, a particular passion for equine welfare or great leadership skills.
To be eligible nominees need to be members of BEVA, have graduated within the past seven years and be a registered professional with the appropriate body (eg RCVS).
BEVA Council Member Gemma Dransfield said: “We all know that one superstar who's brilliant with patients, fantastic with clients, and just an all-round legend in the making."
“This is your chance to give them the recognition they deserve.
"The BEVA One To Watch Award recognises those who are shaping the future, setting new standards in equine care, and driving the next generation of equine veterinary excellence.
"Not only will they have the glowing accolade of winning, but they will also win some career-boosting perks.”
To put an individual forward for consideration, a seconder is needed and either the nominator or seconder must be a BEVA member.
All nominations will be reviewed by a panel of experts comprising a BEVA Careers Committee representative, a senior equine vet, a non-equine veterinary professional and an external industry representative or client.
Up to five finalists will be selected and invited for a friendly online chat with the judging panel.
The winner will be announced at BEVA Congress and will be presented with a trophy, one year of BEVA membership, a fully paid BEVA Congress experience (including a one-day pass, overnight stay, and ticket to the annual dinner) and an exclusive career-boosting opportunities with BEVA to help take their career to the next level.
All finalists will receive a one-day ticket to BEVA Congress.
www.beva.org.uk/About-us/What-we-do/BEVA-Awards/One-to-watch
The Swadlincote and Melbourne-based IVC practice worked with a Great Workplaces by BVA accreditor during the pilot of the new scheme, to demonstrate its strengths against an accreditation framework covering four key themes: health and wellbeing, leadership and management, culture and learning and development.
In the report, the accreditor was particularly impressed by the practice’s strong leadership and management; its emphasis on accommodating flexibility for team members in various forms; a robust teamworking ethos; and a focus on continuous improvement.
British Veterinary Association President Elizabeth Mullineaux said: “We’re delighted to see Swadlincote Veterinary Centre become the first veterinary workplace to achieve Gold accreditation through Great Workplaces by BVA scheme.
"Congratulations to the whole practice team for this incredible recognition.
“Creating positive working environments and targeting areas for improvement are the key to tackling ongoing workforce challenges around recruitment and retention.
"We hope this first Gold accreditation inspires others to strive towards gaining recognition as workplaces where vet teams thrive.”
Ingrid Stevenson, Clinical Director at Swadlincote Veterinary Centre, said: “While we knew the practice was doing well, we didn’t go into this process expecting Gold at all.
"My practice manager and I were just both really keen to get some feedback and to find out what more we could do to help the team.
“We have several clinical accreditations in the practice, but it is the team that are responsible for achieving these and maintaining the high standards.
"I believe the team should be looked after, recognised and rewarded for their hard work and going above and beyond when necessary.
"The team were really pleased when I shared the news.
"It has certainly been good for team morale and a positive outcome to share with potential new recruits. '
“The accreditation process was a thorough assessment of the practice and our accreditor made us feel all at ease during the interviews.
"While we achieved Gold, which was unexpected, we have also learnt of areas to develop further over the coming months.
"Overall, it was a positive experience for our practice.”
www.bva.co.uk/take-action/good-veterinary-workplaces/
The MonitorME project, launched this month, collects antimicrobial usage data from equine practices around the UK, to better understand how antibiotics are used within the sector.
The project is being led by BEVA President Bruce Bladon (pictured) and it will be the main theme at BEVA Congress (10-13 September 2025, ICC Birmingham).
Bruce said: “Growing resistance to antibiotics is a very serious public health crisis, which is why I have chosen it as the overriding theme for my presidential year and for the forthcoming BEVA Congress.
“The World Health Organisation has the usage of veterinary antimicrobials firmly in their sights and the possibility of legislation being implemented to limit our access to these vital drugs is becoming ever more likely.
“It is important that we demonstrate, as a sector, that our usage of antimicrobials is responsible and proportionate, to ensure continued access.
"Taking part in a project like this is, without a doubt, the right thing to do.”
Practices are being asked to submit usage data from their practice management systems (PMS) to the BEVA office, where it will contribute to nationwide reporting of antibiotic use in UK equine practice.
Ideally, they need to record the total mg of each antimicrobial used, together with the number of horses treated last year (in total, not just those treated with antibiotics) and their average weight if available.
The data is analysed and then collated into annual reports, which are published on the BEVA MonitorME webpage.
The 2023 report is now available and will be updated periodically as practices continue to submit their 2023 data.
2024 data collection has started, so equine practices can send their data to antibiotics@beva.org.uk whenever they’re ready.
https://www.beva.org.uk/Resources/Medicines/Antibiotics/MonitorME#aims
https://www.bevacongress.org
The VetDebt Recovery Compass tool provides a way for practices to understand how outstanding payments affect their cash flow and practice value, and what steps to take next.
Mike Brooks, Chairman at DSL UK (pictured), said: “The VetDebt Recovery Compass offers a quick and easy way to see the true financial impact of unpaid debt.
"By making this information free and accessible to everyone, we hope to empower veterinary teams to take control of their finances.
DSL says that the new tool, which is available at www.dsluk.net, allows practices to see both the immediate recovery potential and the long-term value impact of their debts in less than 30 seconds.
The calculator also provides a species-specific breakdown, helping to identify where debt issues may be most significant and where to target first.
Mike has also appeared on the Federation of Independent Veterinary Practices (FIVP) Practice Matters Podcast, discussing how practices can better manage the topic of debt: https://fivp.org.uk/ep023-fivp-practice-matters-at-spvs-the-farm-vet-journey-practice-debt.
The clinic will be led by Oscar Bautista MRCVS (pictured), a European Specialist in Veterinary Anaesthesia and Analgesia.
It will offer an individualised approach for patients with chronic pain (such as osteoarthritis, neck, back and facial pain) and those suffering nerve or muscular pathologies, cancer pain, neuropathic pain or pain associated with certain neurological conditions.
Treatments may include adjustments to medications, acupuncture, lifestyle modifications or referrals to other Specialists and therapists.
Oscar said: “Many cats and dogs will experience pain - especially as many animals are now living longer. And we are aware that some cases can be very challenging to diagnose and treat, when both the local vet and owner have attempted various different therapies and are getting desperate.
“These difficult cases need to be thoroughly investigated to ensure that the cause of pain is properly identified and the right treatment provided - as instigating early management can help to reduce and regulate pain.
“So we are very pleased to be able to open our new Pain Management Clinic. With our specialist facilities and equipment - along with our depth knowledge multidisciplinary approach - we hope that it will provide an essential service for cat and dog owners in the Northwest.”
https://www.mvsvets.co.uk
Virbac says this is the only wet product to provide separate species-specific dog and cat convalescence diets tailored to the unique nutritional needs of both species.
In an internal study conduct by Virbac, 86% of dogs with digestive issues improved within a week of using the diet1
The new diets are high in protein and low in carbohydrate and they can be used alone or in combination with the company's dry diets (suggested 50/50 split).
Andrew Connolly, Marketing Director – UK & Ireland at Virbac said: “We’re thrilled with the overwhelmingly positive feedback we've received on our new Veterinary HPM Digestive Support wet diets.
“Practices and pet owners alike are commenting on the extraordinary palatability of the diets and their effectiveness, particularly with convalescing and inappetent pets”.
Luisa (pictured left) said: “We want to further understand the research topics and questions that UK vets believe are most critical to improving veterinary care and advancing the veterinary profession.
“We are particularly interested in the topics, issues and questions that vets think scientific evidence would help when practicing veterinary medicine, whether specific to their role or the entire profession.
"It’s vitally important to highlight potential research gaps, so we can ensure clinical studies have the greatest possible impact to help improve outcomes for our patients.”
The survey will be conducted in two parts.
The first survey will close in early March, with the second survey circulated in April for three months.
The results will be published in an online, open access peer-reviewed journal.
Survey: https://bit.ly/4ko3utN
The RVC’s UK Canine Research Funding Analysis Project was structured in three phases to assess the state of canine health and welfare research funding in the UK.
Phase one identified that animal-directed funders provided nearly 90% of all canine-specific research funding, with wide-scope funders contributing larger grants but primarily focused on One Health research.
Phase two then revealed research gaps, such as the underfunding of studies on responsible breeding, canine behavioural issues and the impact of human lifestyle on canine welfare.
The third and final phase explored the challenges in research design, processes and sector infrastructure.
The third phase was led by the RVC’s Dr Alison Skipper, Postdoctoral Researcher into Canine Research Funding; Dr Rowena Packer, Lecturer in Companion Animal Behaviour and Welfare Science; and Dr Dan O’Neill, Associate Professor of Companion Animal Epidemiology.
The findings revealed a number of common challenges researchers face in securing funding and delivering effective research.
The research team then provided a set of recommendations to help improve canine research in the UK.
These challenges and proposed solutions include:
Dr Alison Skipper, Researcher in Canine Health Research at the RVC and lead author of the paper, said: “This extensive project highlights the need for significant improvements in how we fund and conduct research on canine health and welfare.
"While UK funders have made valuable contributions, our findings show that inefficiencies in funding processes, a lack of collaboration and limited support for early-career researchers are preventing research from having its full impact.
"By streamlining applications, increasing transparency and fostering strategic partnerships, we can ensure that future research is both effective and directly beneficial to dogs.”
The VMD's ruling sets a chilling precedent for the curtailment of free speech by a Government body.
The ruling came to light after VetSurgeon.org published an independent video news report relating to the launch of Bravecto Injectable, a new yearly flea treatment for dogs.
The film was neither paid for nor commissioned by the manufacturer, and nor did the maker exercise editorial control over its content.
The film was clearly labelled for and aimed at veterinary professionals, and its intent was not to promote the sale or supply of a prescription medicine, but rather to inform vets and nurses about the new product, albeit in an enthusiastic manner.
It was therefore not an advertisement, but journalism.
The Dictatorship nevertheless argued that it defines any social media content that mentions the brand name of a prescription veterinary medicine and which does not give a balanced overview of all the other treatment options for a given condition, as an advertisement.
This, it said, is regardless of whether content is created by the manufacturer or supplier of drug to promote sales of their product, or any member of the public or journalist who just wants to talk about or report on a prescription medicine publicly without any intent to promote sales.
The Dictatorship's position is that any such content can only appear in spaces dedicated to the appropriate audiences.
Notwithstanding the fact that all of VetSurgeon.org's social media channels are dedicated to the appropriate audiences, it leaves us in the almost laughable position where, according to the VMD, the BBC is allowed to report about powerful prescription medicines for humans in a way that inevitably promotes their supply, but VetSurgeon.org cannot report the launch of ... wait for it ... a flea treatment.
However the VMD then shared its incontinent interpretation of the law in a series of emails in which it was unable to provide a consistent definition of where it would allow content about prescription veterinary medicines to be published.
It first claimed (without any supporting evidence of any law to this effect), that:
"... it would need to be on a closed page which only followers could view would require active confirmation of the follower’s professional status before allowing access."
However, it swiftly backtracked, presumably realising that this definition would require Vet Times to remove most of its content from public view, including actual advertisements for veterinary prescription medicines published by the manufacturer.
When pressed, the VMD changed tack to a rather looser definition:
"Regulation 11(3) of the VMR does allow you to advertise POM-V products at vets and vet nurses, however to ensure this wouldn’t also be considered as advertising to the general public, it would need to be in a closed space, separate from the general public and directed at veterinary healthcare professionals. For example, on a website, or closed social media group."
However, it then presumably realised that Vet Times would still have to remove most of its content because it is not a closed space, and loosened its definition further still.
"Please note that, where an advertisement for POM-V or POM-VPS veterinary medicine appears in a space dedicated to the appropriate audiences this would not be a breach of Regulation 11(1)(a) due to Regulation 11(3) and Regulation 11(5)."
Clearly the Dictatorship was making it up as it went along.
Nevertheless, it threatened VetSurgeon.org that it would contact TikTok and demand removal of the film.
So what does this matter?
Two reasons.
Firstly, it may just be a report about a flea treatment, but there is an important principle at stake here: it is simply not acceptable for the Government to censor free speech about medicines by journalists or members of the public.
This, you would think, is so blatantly obvious that it calls into question the overall competence of the Veterinary Medicines Directorate.
Secondly, the ruling also demonstrates the VMD's backward-looking, Canute-like view of the world we now live in.
People talk and social media is awash with information about prescription veterinary medicines; just try typing 'Bravecto Injectable' into TikTok.
As we all know much of what you find online is false.
Fighting misinformation online is an unwinnable fight.
So perhaps instead, the VMD should promote the dissemination of accurate information in order to counter the misinformation.
Bear in mind, it is only the VMD's interpretation of the law which dictates that a manufacturer cannot publish information which mentions a brand name or give a balanced overview of all treatment options because it would promote the supply or prescription of a veterinary medicine.
It could equally well be argued that manufacturers publishing strictly factual information, ie devoid of hyperbole, would NOT be intended to promote the supply or prescription, but instead to counter false information and provide owners with information which time-poor vets are not always able to.
That would be a more pragmatic approach which would do far more good than trying to censor independent journalists and the public.
The 4% increase was approved by the Privy Council and the Department for Environment, Food & Rural Affairs.
Dr Tshidi Gardiner, RCVS Treasurer, said: “As with last year, RCVS Council recognises that we are living in difficult economic times, and have tried to keep the fee increase to a minimum.
"However, it is important that we increase fees in line with inflation, as well as take into account additional related costs, to ensure we are fulfilling our regulatory remit to the best of our abilities and meet our strategic priorities.”
Veterinary surgeons need to pay their annual renewal by 1st April and will be sent their fee notices within the first two weeks of March.
Anyone who has not paid their fee by 1st May will incur a higher fee charge of £36, with non-payment by 1st June risking removal from the Register and ineligibility to practise.
As part of the annual renewal process, all individual vets will also need to log into their online MyAccount to confirm their registration and contact details and declare any convictions.
Anyone who expects to encounter any difficulties in paying their fees should contact the RCVS Finance Team on finance@rcvs.org.uk or 020 7202 0722.
Jane, who has also just been appointed to chair IVC's Small Animal Clinical Board, was awarded the certification in recognition of her dedication to professional development, having achieved 180 post graduate points for the Masters level award.
Jane already holds a PG certificate in Emergency Medicine and Surgery, a postgraduate diploma in Advanced Veterinary Practice Sciences, GP certificates in Small Animal Surgery and Advanced Small Animal Orthopaedic Surgery and a Focus Certificate in Veterinary Arthroscopy.
She is also an RCVS advanced practitioner in small animal surgery and in emergency medicine and critical care and is currently studying for further certifications in pain management and small animal musculoskeletal ultrasound.
Jane said: "I have always loved learning, and CPD has been incredibly important throughout my career to date.
"I’ve worked hard over the last 35 years to gain additional qualifications and to take advantage of every development opportunity I could to build on my own knowledge and capabilities.
“I very much look forward to sharing this experience and working with the rest of the board to support our small animal colleagues across IVC Evidensia in providing the best possible standards of care.”
Reasonable adjustments can include changing working arrangements and providing equipment, services and support.
The campaign will address common myths and misconceptions surrounding reasonable adjustments and highlight the legal obligations of leaders and managers around implementation.
The campaign, which will run until the end of July, is being launched after an RCVS/British Veterinary Chronic Illness Support (BCVIS) survey concluded there is a need to increase awareness about reasonable adjustments, promote wider discussion and equip organisations with the information they need to implement them.
The research also indicated that improved knowledge of legislation is needed, with communication also being raised as an important issue, so that individuals feel empowered to ask for the support they need.
MMI Lead, Rapinder Newton, said: “Our ‘Let’s talk adjustments’ campaign will support people to have these important conversations by sharing information, educational resources and guidance on good practice.
"It will also provide examples of different types of adjustments, including examples that are specific to the veterinary context.
“We know that physical and mental health are deeply interconnected.
"Reasonable adjustments can support both physical and mental health but also helps to safeguard mental health through allowing individuals with disabilities to thrive.
“We will be keeping people updated on the campaign, which has its own dedicated section on the RCVS website, via the RCVS social media channels, as well as providing information in RCVS newsletters, so do keep an eye out for this over the coming months.”
https://www.rcvs.org.uk/lifelong-learning/leadership-diversity-and-inclusion/reasonable-adjustments-campaign/
Photo courtesy: https://depositphotos.com
The company has prepared practice marketing materials to support the campaign to educate pet owners on the signs of anxiety in cats and dogs, which are available from its Account Managers.
The campaign is being fronted by TV personality and radio presenter, Kate Lawler (pictured), who has taken on the role of official ambassador having experienced anxiety in her rescue Terrier cross, Shirley.
Ceva has partnered with Battersea Dogs and Cats Home for the campaign and will be making a donation of £1 for every Adaptil product sold during March.
http://www.petanxiety.co.uk
The grants are available for small-scale clinical research projects in areas of the affiliate speciality, focusing on diseases affecting companion animals.
The projects will be selected in the hope that the study results will have a rapid and positive impact on the way diseases are diagnosed, managed and treated in general practice, as well as at a specialist level.
BSAVA says applications are particularly welcome from practitioners, as well as academics or joint applications between practice and academia.
Chris Scudder, from the Small Animal Medicine Society said: “We are delighted to be able to collaborate with BSAVA PetSavers in supporting innovative research in small animal internal medicine.
"We have a shared goal of advancing the health and well-being of small animals.
"Their invaluable and generous support enables us to fund research that makes a meaningful difference for cats, dogs, and their owners.”
Applications are also open for the BSAVA PetSavers Clinical Research Project grant, where funding of up to £20,000 is available.
https://bsava.com/petsavers/apply-for-funding/clinical-research-projects/.
The panel will present the latest information on the prevalence of this zoonotic disease, review prevention strategies, and highlight the significance of cystic echinococcosis in humans.
The panelists are:
Dr Carolyn Kyte MRCVS (pictured), Elanco's UK Technical Consultant said: “We are concerned about potential changes in the distribution of Echinococcus granulosus in the UK and a subsequent change in zoonotic risk.
"We are hoping this cross-disciplinary discussion will provide Congress and Expo attendees with the latest insights the profession needs to allow individual, risk-based parasite control in dogs.
"The responsible use of parasiticides needs a true One-Health collaborative approach.”
Mrs Cole pleaded guilty to fraud in July 2024 at Crawley Magistrates’ Court and was sentenced to eight months in prison suspended for 12 months, 20 days rehabilitation activity and a £187 victim surcharge.
The College opened its own disciplinary investigation against Mrs Cole after receiving the certificate of conviction, which related to more than £13,000 of pet insurance fraud.
It then proceeded with the hearing in Mrs Cole’s absence as she had not responded to any of the communications sent to her by the College on the matter.
Having found the charge against her proven by the certificate of conviction, the Committee then determined that the conviction amounted to serious professional misconduct.
Dr Kathryn Peaty MRCVS, chairing the committee and speaking on its behalf, said: “The respondent’s conduct… was plainly dishonest and contravened a fundamental tenet of the profession.
"She abused her professional position in order to commit the offence.
"The dishonest conduct in this case related directly to the respondent’s professional life, as she was working as a veterinary nurse when she completed and submitted the fraudulent claims.
“Her conduct also constituted a breach of the trust owed to her employer and to the insurance company to which her dishonest claims were submitted.
"She put her professional colleagues at risk as their names were used on the clinical records which purportedly supported her dishonest claims.
“Her misconduct was repeated and sustained over a period of many years.
"Her modus operandi was sophisticated and premeditated.
“The respondent’s conduct clearly had the potential to bring the profession into disrepute and to undermine public trust in the profession.
"A member of the public would be rightly appalled to learn that a veterinary nurse had abused her position by submitting false claims in this way.”
The Committee found that there were no mitigating factors, and that aggravating factors included the premeditated nature of Mrs Cole’s fraud, the clear breaches of trust in respect of her colleagues, her clients and the insurance companies, the significant financial gain made from her fraud and the fact that the fraudulent activities were sustained and repeated over a period of four and a half years.
Kathryn added: “Taking into account the gravity of her misconduct, the need to maintain standards of probity in the profession, especially in relation to practice records and the submission of insurance claim documents, as well as the maintenance of public confidence in the profession, the Committee has resolved to direct the Registrar to remove the respondent’s name from the Register.
www.rcvs.org.uk/disciplinary
The sessions are:
https://www.bsavacongress.com/programme
The modules are 20 minutes long each.
The first: "The Key Components of Successful Anaesthesia", covers the basics of companion animal anaesthesia and analgesia.
The second module: "The Benefits of Zoletil", looks at Zoletil as an anaesthetic and explains the advantages it offers.
Licensed for cats and dogs, Zoletil comprises a coactive balance between Tiletamine & Zolazepam.
Virbac says it is ideal for short and medium duration anaesthesia with multiple administration routes including IV or IM administration, making it a versatile choice of anaesthetic.
https://vet-uk.virbac.com/home/products/dogs/anaesthetics--analgesics/zoletil-100.html
VetSurgeon.org has seen copies of correspondence from IVC which claims that its Pet Health Club has built up goodwill amongst the group's customers, and that the use of the term by other practices risks confusing the public and taking unfair advantage of the reputation built up by IVC.
One wonders which bright spark at IVC thought this was a good idea.
Bullying small independent businesses is not a great look, particularly in a caring profession such as this.
Besides which, where is the evidence that other practices using the term 'Pet Health Club' has any impact on IVC's business whatsoever?
After all, pet health plans, or clubs, are inexorably linked to the practice providing the subscription services they offer.
Nobody goes online looking for which practice offers the best pet health club, like they were choosing between the Hurlingham and the Groucho. It's something offered to the existing clients of a practice.
So there is literally zero chance of confusion over who is providing the service.
And on what planet does IVC think a client of another practice might be presented with an option to join a pet health club and think: "Oh this is that wonderfully smashy nicey club I have seen elsewhere. I must join it."
Ironically, given the CMA investigation, IVC's Pet Health Club website is opaque about which practice group (or practice) provides its own service.
How it is therefore possible to argue that it has built up a reputation is also unclear.
Finally, if you Google "Pet Health Club", you'll see that IVC already dominates the search results in a way that makes it vanishingly unlikely that its service is going to be confused with anyone else's.
This would all be laughable, except it's not if you're one of the 20 or 30 practices that VetSurgeon.org hears have been on the receiving end of a threatening letter.
Natalie Morris-Webb MRCVS from Malthouse Veterinary Group, one of the affected practices, said: “I was stunned to receive a letter from IVC claiming that our Pet Health Club, which we launched in 2017, is an infringement under the Trade Marks Act 1994 and that we’re using a registered word mark without the consent of the proprietor.
“It’s a ubiquitous term that lots of practices use and it quickly became apparent that these letters have been sent out far and wide.
"There are practices that have been using the term for well over 10 years and to rebrand will be very expensive and time-consuming for what are mostly small businesses.
“We’ve had some conversation with IVC’s representatives to discuss how else we can resolve the situation and whether such a heavy-handed approach is really necessary, because surely IVC don’t want a legal spat with so many independent businesses.
“It’s also very worrying to receive aggressive legal threats from a huge organisation, so it was reassuring to hear from other practices that are facing the same dilemma, and we want to extend our support to others in the same position.
"We’ve therefore launched We Are Spartacus where any practices that are affected can register their details.
"We can then work together and decide how to move forward as a collective."
Hopefully, there will be no need.
Hopefully, someone higher up the chain at IVC will stop this madness, admit that it called this one wrong and immediately write to the businesses it has already contacted, apologise profusely and withdraw its threat.
But if the company persists and wins it'll probably be a pyrrhic victory.
After all, pet health plans have largely been sold on the back of routine flea, worm and tick control, the need for which is starting to be questioned by the profession, particularly in the light of research pointing to the possible harm to other species, but also because of the greater focus on the cost of veterinary care.
Elle says she created the course she wished she had when she first qualified, one which offers provides practical tools and tailored support to build confidence, overcome self-doubt, and thrive in veterinary practice.
She said: “I remember what it felt like to step into practice as a newly qualified vet nurse—feeling unsure, overwhelmed, and constantly questioning whether I was good enough.
"That’s why I created this course - to give vet professionals the support and confidence they deserve.”
The Confidence Coaching CPD Course includes:
Elle says the course is ideal for both vets and vet nurses, in particular those struggling with confidence in their clinical skills, and professionals looking to progress in their careers.
The course costs £350, but as part of the launch, Elle is offering a 25% limited-time discount for those who sign up early using the code: PVN25.
https://thepositivevetnurse.com/cpd-course
The report was put together by Hill’s new Cat Advisory Team (C.A.T.), a group of leaders from across the feline veterinary world, including private practice, academia and industry.
The report looks at cat demographics, population statistics, most common medical conditions, pet food advances, and the effect of cost on veterinary care and nutrition.
It also considers the fact that apparently, 60% of cats don't receive annual veterinary care, often due to clinic visit stress, noting that practices designated as 'Cat Friendly' report improved client satisfaction and an 81% increase in revenue.
It's a really interesting report, only slightly let down by the way it refers to cat owners by that awful finger-down-the-throat term: 'pet parents'.
https://na.hillsvna.com/en_US/resources-2/view/244
The courses are designed for self-paced learning and include practical hints and tips for treating common animal health issues in companion animals and livestock.
Small animal topics include cardiology, hypertension, dermatology, behaviour and gastroenterology.
Cattle topics include Q fever, reproduction and mobility.
In swine health, content focuses on respiratory health, neonatal disease and zoonotic conditions.
The Ceva Academy also includes downloadable resources, including practice posters, social media content and owner leaflets.
Dan Cripwell, vet channel marketing and technical manager at Ceva, said: “We have consolidated our portfolio of online learning courses and resources into one multi-species portal to give animal health professionals flexible access to high quality CPD and information in one convenient location.”
https://ceva.vbms-training.co.uk/dashboard