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<?xml-stylesheet type="text/xsl" href="https://www.vetsurgeon.org/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/f/non-clinical-questions/16538/don-t-they-have-focus-groups-to-avoid-these-situations</link><description> Had our Norbrook rep in today, discussing their marbofloxacin. When they told me the name I cracked up. Took the rep a moment to realise why - she said they had been selling it for 3 months and I am the first person to notice. 
 The product is called</description><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98828?ContentTypeID=1</link><pubDate>Mon, 14 Oct 2013 11:20:18 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:4b4dd6df-61bd-41e8-ba79-e5b7ff21017a</guid><dc:creator>Hannah Wynne Richards</dc:creator><description>&lt;p&gt;Or even different ares of the same country-I mean a Scotsman would probably find nothing funny in MaRRRRbonoRRRRR&lt;/p&gt;
&lt;p&gt;Wynne&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98827?ContentTypeID=1</link><pubDate>Mon, 14 Oct 2013 10:42:09 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:7c48d949-396f-48d2-805b-db337eea7c29</guid><dc:creator>Martin Atkinson</dc:creator><description>&lt;p&gt;[quote user=&amp;quot;Hannah Wynne Richards&amp;quot;]&lt;/p&gt;
&lt;p&gt;Maybe the worthy politically correct types whoget onto focus groups are just teribly terribly innocent!&lt;/p&gt;
&lt;p&gt;Wynne&lt;/p&gt;
&lt;div style="clear:both;"&gt;&lt;/div&gt;
&lt;p&gt;[/quote] The problem often is that many products are produced by multi-national organisations and &amp;nbsp;have to be marketed in many different countries worldwide. It must be difficult to find a relevant meaningful name that is not offensive nor has a different or slang meaning that appeals to the childish humour of someone somewhere.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98826?ContentTypeID=1</link><pubDate>Mon, 14 Oct 2013 10:14:16 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:5419e86a-fba2-4f4b-8a1e-fb9937a177ea</guid><dc:creator>Hannah Wynne Richards</dc:creator><description>&lt;p&gt;Maybe the worthy politically correct types whoget onto focus groups are just teribly terribly innocent!&lt;/p&gt;
&lt;p&gt;Wynne&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98798?ContentTypeID=1</link><pubDate>Sat, 12 Oct 2013 13:09:53 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:68cc3823-b85e-49c9-8b30-73435732abc9</guid><dc:creator>Michael Woodhouse</dc:creator><description>&lt;p&gt;Previcox - some kind of contraceptive?&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98791?ContentTypeID=1</link><pubDate>Sat, 12 Oct 2013 11:21:43 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:519e65fb-cd30-483f-aec9-60613bc5dbc7</guid><dc:creator>Bob Russell</dc:creator><description>&lt;p&gt;A CKD treatment called Seminitra sounds more appropriate for an erectile dysfunction medication rather than kidneys!&lt;/p&gt;
&lt;p&gt;Seem to be some very strange ideas for names out there!&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98590?ContentTypeID=1</link><pubDate>Thu, 10 Oct 2013 12:38:37 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:4b4c25e2-4f40-44e2-8fa7-261879665981</guid><dc:creator>Michael Woodhouse</dc:creator><description>&lt;p&gt;[quote user=&amp;quot;bob lehner&amp;quot;]&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;That wouldn&amp;#39;t even merit a raised eyebrow here in rural Wales.&lt;/p&gt;
&lt;p&gt;[/quote]&lt;/p&gt;
&lt;p&gt;Bob, it doesn&amp;#39;t have a sheep licence...............&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98588?ContentTypeID=1</link><pubDate>Thu, 10 Oct 2013 12:35:55 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:7172b48e-486c-47c9-9086-79f195dd6243</guid><dc:creator>bob lehner</dc:creator><description>&lt;p&gt;[quote user=&amp;quot;Michael Woodhouse&amp;quot;]However much I like cows I can&amp;#39;t say to the farmer &amp;quot;I&amp;#39;m going to jab her with MARBONOR&lt;span style="font-size:11pt;font-family:&amp;#39;Calibri&amp;#39;,&amp;#39;sans-serif&amp;#39;;"&gt;&amp;quot;.......&lt;/span&gt;[/quote]&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;That wouldn&amp;#39;t even merit a raised eyebrow here in rural Wales.&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98570?ContentTypeID=1</link><pubDate>Thu, 10 Oct 2013 09:53:42 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:802fa333-91b9-42db-ad33-8b9217546cbe</guid><dc:creator>Hannah Wynne Richards</dc:creator><description>&lt;p&gt;Micheal If you do I&amp;#39;ll bake you a fruit cake with a file in it-worth it for the laugh! &lt;/p&gt;
&lt;p&gt;Wynne&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98508?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 23:11:20 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:4208f4d7-be00-4d9d-9752-9ba1f3005c8e</guid><dc:creator>Michael Woodhouse</dc:creator><description>&lt;p&gt;They went around the houses but:&lt;/p&gt;
&lt;p&gt;In 1995, Upjohn merged with &lt;a  target='_blank'  href="http://en.wikipedia.org/wiki/Pharmacia" title="Pharmacia"&gt;Pharmacia&lt;/a&gt; AB, to form &lt;a  target='_blank'  href="http://en.wikipedia.org/wiki/Pharmacia_%26_Upjohn" title="Pharmacia &amp;amp; Upjohn" class="mw-redirect"&gt;Pharmacia &amp;amp; Upjohn&lt;/a&gt;.&lt;sup id="cite_ref-2" class="reference"&gt;&lt;a  target='_blank'  href="http://en.wikipedia.org/wiki/Upjohn#cite_note-2"&gt;&lt;span&gt;[&lt;/span&gt;2&lt;span&gt;]&lt;/span&gt;&lt;/a&gt;&lt;/sup&gt; Later the company merged with &lt;a  target='_blank'  href="http://en.wikipedia.org/wiki/Monsanto_Company" title="Monsanto Company" class="mw-redirect"&gt;Monsanto Company&lt;/a&gt;
 and took the name Pharmacia; the company retained Monsanto&amp;#39;s Searle 
drug unit and spun off the remaining interests, which became the &amp;quot;new 
Monsanto&amp;quot;. Today the remainder of Upjohn is owned by &lt;a  target='_blank'  href="http://en.wikipedia.org/wiki/Pfizer" title="Pfizer"&gt;Pfizer&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;However much I like cows I can&amp;#39;t say to the farmer &amp;quot;I&amp;#39;m going to jab her with MARBONOR&lt;span style="font-size:11.0pt;font-family:&amp;#39;Calibri&amp;#39;,&amp;#39;sans-serif&amp;#39;;mso-fareast-font-family:Calibri;mso-fareast-theme-font:minor-latin;mso-bidi-font-family:&amp;#39;Times New Roman&amp;#39;;mso-ansi-language:EN-GB;mso-fareast-language:EN-US;mso-bidi-language:AR-SA;"&gt;&amp;quot;..........&lt;/span&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98505?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 22:52:09 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:46ad22bf-0685-4d5a-905c-607632986f53</guid><dc:creator>Mark Hedberg</dc:creator><description>&lt;p&gt;To be honest, I was disappointed that Pfizer was the first company to patent an erectile dysfunction drug.&lt;/p&gt;
&lt;p&gt;Really, the frustrated comic in me was praying that Upjohn would get it first! &lt;img src="https://www.vetsurgeon.org/emoticons/v2/Angel_smiley.png" alt="Innocent" /&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98501?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 22:34:11 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:9cbe06e9-d796-4513-bf02-8fffc9e29603</guid><dc:creator>Glenn Hodgson</dc:creator><description>&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Michael, how is its efficacy compated to Merials new marbofloxacin based offering.... SOFTIFLOX?&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;[quote user=&amp;quot;Michael Woodhouse&amp;quot;]&lt;/p&gt;
&lt;p&gt;Had our Norbrook rep in today, discussing their marbofloxacin. When they told me the name I cracked up. Took the rep a moment to realise why - she said they had been selling it for 3 months and I am the first person to notice. &lt;/p&gt;
&lt;p&gt;The product is called:&lt;/p&gt;
&lt;p&gt;MARBONOR&lt;span style="font-size:11.0pt;font-family:&amp;#39;Calibri&amp;#39;,&amp;#39;sans-serif&amp;#39;;mso-fareast-font-family:Calibri;mso-fareast-theme-font:minor-latin;mso-bidi-font-family:&amp;#39;Times New Roman&amp;#39;;mso-ansi-language:EN-GB;mso-fareast-language:EN-US;mso-bidi-language:AR-SA;"&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style="font-size:11.0pt;font-family:&amp;#39;Calibri&amp;#39;,&amp;#39;sans-serif&amp;#39;;mso-fareast-font-family:Calibri;mso-fareast-theme-font:minor-latin;mso-bidi-font-family:&amp;#39;Times New Roman&amp;#39;;mso-ansi-language:EN-GB;mso-fareast-language:EN-US;mso-bidi-language:AR-SA;"&gt;It&amp;#39;s order that or MARBOX - a sort of &amp;#39;his and hers&amp;#39; of carry on style smutty innuendo.&lt;/span&gt;
 
  Ves Vet Vision
  14.00
 
&lt;/p&gt;
&lt;div style="clear:both;"&gt;&lt;/div&gt;
&lt;p&gt;[/quote]&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98493?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 19:26:58 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:6ae767bf-ae98-495f-9e8a-4dd337a650bc</guid><dc:creator>Martin Atkinson</dc:creator><description>&lt;p&gt;[quote user=&amp;quot;Anthony Todd&amp;quot;]You are slow Martin [it&amp;#39;s an age thing][/quote] I put it to my assistant and 2 nurses (all young and female) and they all started sniggering, even Mr &amp;amp; Mrs Bates son got it, so maybe even though I&amp;#39;m never slow to pass some toilet humour its just I&amp;#39;m a grumpy old man.&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98491?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 19:17:50 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:6fa91880-32b2-402a-a305-072092fa48b3</guid><dc:creator>Anthony Todd</dc:creator><description>&lt;p&gt;[quote user=&amp;quot;Martin Atkinson&amp;quot;]&lt;/p&gt;
&lt;p&gt;I think I&amp;#39;ve got it but I can see why you were the only one to think it was funny in 3 months Michael, schoolboy humour that didn&amp;#39;t even occur to me.&lt;img src="https://www.vetsurgeon.org/emoticons/v2/Winking_smiley.gif" alt="Wink" /&gt;&lt;/p&gt;
&lt;div style="clear:both;"&gt;&lt;/div&gt;
&lt;p&gt;[/quote]&lt;/p&gt;
&lt;p&gt;You are slow Martin [it&amp;#39;s an age thing]. &amp;nbsp;My friend, Mike Litoris, got it instantly.&lt;/p&gt;
&lt;p&gt;&lt;span style="font-size:12px;"&gt;&amp;nbsp;Smiled for the rest of the day too.&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98478?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 14:56:23 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:f4c15378-18e5-4416-bae8-3a850b199479</guid><dc:creator>Sammy82</dc:creator><description>&lt;p&gt;depends on the dialect as well I guess, a dropped R makes things worse. Wouldn&amp;#39;t think anything of it, but now that is has been pointed out I don&amp;#39;t think we can order it :-)&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98470?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 11:23:25 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:303e12ab-1710-4b25-b78f-761e8251aa1a</guid><dc:creator>Martin Atkinson</dc:creator><description>&lt;p&gt;I think I&amp;#39;ve got it but I can see why you were the only one to think it was funny in 3 months Michael, schoolboy humour that didn&amp;#39;t even occur to me.&lt;img src="https://www.vetsurgeon.org/emoticons/v2/Winking_smiley.gif" alt="Wink" /&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98462?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 08:53:41 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:8b12effa-659e-4d7a-9ecc-a82d371f5cd0</guid><dc:creator>Sammy82</dc:creator><description>&lt;p&gt;&lt;ul&gt;
&lt;li&gt;Just keep the emphasis on &amp;quot;Mar&amp;quot; :-), could imagine to enlighten a few farmer&amp;#39;s days! &lt;/li&gt;
&lt;/ul&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98459?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 08:51:06 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:7eeae921-9a02-4b26-b799-0e0521a0ebe3</guid><dc:creator>Mark Hedberg</dc:creator><description>&lt;p&gt;...proving that marketing bods have an evil sense of humor! :)&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: Don't they have focus groups to avoid these situations.......</title><link>https://www.vetsurgeon.org/thread/98458?ContentTypeID=1</link><pubDate>Tue, 08 Oct 2013 08:30:31 GMT</pubDate><guid isPermaLink="false">146601cc-3922-4be7-9974-7e1d4e45a66b:a58809d5-13fc-4a99-98c8-15e7f7e9a523</guid><dc:creator>Arlo Guthrie</dc:creator><description>&lt;p&gt;Took me a while to get that one. But I was thinking that you pronounce &amp;#39;bonor&amp;#39; as in &amp;#39;honour&amp;#39;, not &amp;#39;donor&amp;#39;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item></channel></rss>